Martech

SEPTEMBER 5, 2023

Google had warned that everyone would be forced to migrate over to Google Analytics 4 by July 1 or else they would lose the ability to track the performance of their websites and campaigns. Being able to still monitor campaign and website performance in UA will come as a huge relief to those who have been struggling with GA4.

Analytics 87

Analytics Process Marketing Analytics Tools Paid Search Agency 87

SEMrush

MAY 17, 2019

Learn how quick and convenient access to website traffic data will help in strategic and tactical decision-making. The solutions provided by SEMrush Traffic Analytics API will be useful for marketing agencies and inbound marketers.

API 91

API Traffic Analytics Advertising Agencies 91

Brandwatch Marketing

JULY 6, 2022

With so many Twitter analytics tools out there, it’s hard to know which ones to trust with your Twitter account. But if you’re looking for a free Twitter analytics tool that can do more, this list will come in handy. That being said, let’s take a look at some of the best free Twitter analytics tools currently available.

Twitter 139

Twitter Analytics Tools Best Practices 139

Contify

MAY 22, 2020

Contify configured its platform to track tender records and contract updates maintained by government agencies of different countries on their respective regulatory portals, trade reports on information databases, social media channels and press release sections of company websites, and news websites with coverage on niche industry sectors.

Enterprise Management 52

Enterprise Management API Marketing Management Paid Search Agency 52

KoMarketing Associates

NOVEMBER 8, 2016

Most B2B marketers are familiar with web analytics tools, such as Google Analytics. tool to discover insights into how your website is performing. A site will become very slow when there is Google Analytics code inserted on the page. How to Set Up a Baidu Analytics Account. Basic Baidu Analytics Reports.

Analytics 203

Analytics Marketing Analytics Tools PPC Mobile Advertising 203

Sprout Social

AUGUST 9, 2019

Your Internet experience runs on APIs. The acronym has helped you compare the best prices for flights, allowed you to embed a map into your store’s website and seamlessly processed your credit card payments. But what is an API and why does it matter to you? What is an API? API stands for application programming interface.

API 110

API Social Media Work Management Marketing Management 110

Moz

OCTOBER 22, 2019

In this article, I will tell you how to get started using a few free resources and illustrate how to pull together unique analytics that provide useful insights for your blog articles if you’re a writer, your agency if you’re an SEO, or your website if you’re a client or owner doing SEO yourself. Using the free Moz API account.

API 46

API Google Analytics SEO 46

Martech

OCTOBER 21, 2021

Call analytics software manages the inbound phone channel (including both landlines and mobile phones), handling tasks from assigning call tracking numbers to measuring, monitoring, analyzing and reporting the resulting caller data and campaign results. Capabilities of call analytics platforms. AI-driven speech analytics.

Enterprise Management 97

Enterprise Management Marketing Automation Services Marketing Management Analytics 97

Contently

AUGUST 2, 2021

Now you need to know how that content is performing, who’s visiting your website, and how you can hook your audience so they’ll return. Analytics tools are key to today’s marketing success , and of all the choices out there, 10 stand above the rest as particularly useful for content strategists. Google Analytics.

Paid Content 95

Paid Content Budget Programs Analytics Tools 95

Hubspot

JUNE 23, 2021

Each day, our analytics platforms help us define who our audience is, measure how well we’re tracking them, and determine what strategies we should take on next. And, if an analytics platform is free or affordable to use, that’s an even bigger bonus to teams in SMBs or startups. Why Facebook is Sunsetting Analytics.

Analytics 98

Analytics Facebook Marketing Analytics Tools Work Management 98

Parse.ly

JUNE 9, 2022

Google recently announced that they are sunsetting Universal Analytics (UA), also known as Google Analytics 3 (GA3), and that users will be forced to switch to Google Analytics 4 (GA4) by July 2023. Some are considering other analytics solutions that better fit their needs as content-focused organizations.

Marketing Analytics Tools 52

Marketing Analytics Tools Analytics Google Work Management 52

Sprout Social

APRIL 17, 2024

NLP works synergistically with functions such as machine learning algorithms and predictive analytics. Multi-platform integration Customers engage with businesses online in many ways, such as through messaging apps, social media and websites. Wit.ai Wit.ai chatbot builder provides seamless integration of NLP into chatbots.

Paid Search Agency 101

Paid Search Agency Marketing AI Work Management Marketing Management 101

Parse.ly

SEPTEMBER 26, 2022

You want to know if your website is contributing to your business the best that it can. Enter web analytics tools. Note: This is a comprehensive guide, so if it’s too long to read, we can answer any questions you might have about web analytics. Content analytics tools. Customer analytics tools.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Parse.ly

JUNE 27, 2023

But harnessing its full potential requires an understanding of how analytics play a pivotal role in fine-tuning this strategy. In a multifaceted content ecosystem, content analytics serve as the eyes and ears of a business. Predictive analytics forecast possibilities, based on historical data.

Analytics 52

Analytics Marketing AI Optimization Work Management 52

KoMarketing Associates

MARCH 23, 2016

According to BuiltWith’s Audience Measurement Technologies Usage Statistics , Google Analytics is used on 43% of the Top 10,000 websites and on 83% of all websites on the Internet. With so many sites leveraging Google Analytics it is important to know the nuances of how data is collected, processed, and reported back.

Marketing Analytics Tools 120

Marketing Analytics Tools Analytics Multi-Touch Attribution Google 120

ClearVoice

FEBRUARY 11, 2019

Choosing the right plugin to integrate Google Analytics with your website can be quite discombobulating. Which Google Analytics WordPress plugin should I use? In setting up client websites, it’s generally easy to choose a plugin for them and simply explain why I’ve chosen that given plugin.

Analytics 69

Analytics Google Marketing Analytics Tools Marketing Websites 69

Parse.ly

SEPTEMBER 26, 2019

If you’ve visited any one of our customer’s sites as a reader, chances are you have experienced how powerful Parse.ly’s API is without even knowing it. That’s why we’re excited to announce a prettier picture of parity between our dashboard and the API! Metadata is a big part of what makes our content analytics so powerful.

API 40

API Tagging Analytics Newsletter 40

Parse.ly

AUGUST 25, 2022

We know Google Analytics is the industry standard web analytics tool, and something you probably incorporated into your marketing plans long ago. each year: it provides an easier and more functional way to access content analytics. The largest differences in how organizations use Google Analytics (GA) and Parse.ly

Marketing Analytics Tools 52

Marketing Analytics Tools Analytics Google Work Management 52

Launch Marketing

JUNE 21, 2023

Google Analytics 4 (GA4) is ready to help marketers gain profound insights into web performance metrics. However, before delving into the new analytics dashboard, there are a few GA4 setup steps to complete. Explore this FAQ to ensure a seamless transition from Universal Analytics to Google Analytics 4. July 1, 2023.

Marketing Analytics Tools 118

Marketing Analytics Tools FAQ Digital Asset Management B2B Marketing 118

Walker Sands

JUNE 23, 2021

It’s no secret that websites play an essential role in the B2B sales cycle, from driving leads and delivering compelling user experiences to converting those leads into sales opportunities. For many companies, a multilingual website is essential for accessing new markets and generating additional revenue streams. Act on Metrics.

CMS Development 52

CMS Development Marketing Websites Marketing Automation Services Domain 52

Walker Sands

JUNE 23, 2021

It’s no secret that websites play an essential role in the B2B sales cycle, from driving leads and delivering compelling user experiences to converting those leads into sales opportunities. For many companies, a translated website is essential for accessing new markets and generating additional revenue streams. Selecting the Right CMS.

CMS Development 52

CMS Development Marketing Websites Marketing Automation Services Domain 52

Digilant

MAY 6, 2021

The best way to begin this is by using the best online marketing analytics tools. What do these online marketing analytics tools provide? These online marketing analytics tools get the job done: Moat Analytics. This platform offers an integration with Google Analytics. Competitive analysis. Attribution modeling.

Budget Programs 52

Budget Programs Enterprise Management Work Management Online Marketing 52

Hubspot

JUNE 11, 2020

Here's a list of analytics tools that will help you measure the impact of your content marketing. Content Marketing Analytics. This set of tools offers robust analytics software to help you keep track of performance in one place. Buffer's content marketing analytics offer you the option to build reports according to your goals.

Analytics 101

Analytics Work Management Planning Tools 101

Martech

MARCH 22, 2024

Sentiment analysis With AI able to quickly ingest vast amounts of online and proprietary campaign data, it can more easily pinpoint how people feel about a brand or topic across different websites. Popular AI tools for reporting and analytics: Funnel.io

Marketing AI 91

Marketing AI Content Marketing Enterprise Management Planning 91

Martech

AUGUST 31, 2023

Here are this week’s AI-powered marketing technology releases: OpenAI ‘s ChatGPT Enterprise is a business-grade AI chatbot that offers enterprise-grade security and privacy, unlimited higher-speed GPT-4 access, longer context windows and free credits to use the API.

Enterprise Management 107

Enterprise Management Advertising Agencies API Multi-Channel 107

Webbiquity

MARCH 5, 2020

The domain of technical SEO pro is rife with a whole host of different SEO tools , all proclaiming to offer crucial insights into the technical health of your website. Automated Google Analytics data, including: Page load times. The Google Analytics connector. Create your Google Analytics Data Connector. Duplicate URLs.

SEO 316

SEO Google Ad Building Marketing Analytics Tools 316

Digilant

MAY 6, 2021

The best way to begin this is by using the best online marketing analytics tools. What do these online marketing analytics tools provide? These online marketing analytics tools get the job done: Moat Analytics. This platform offers an integration with Google Analytics. Competitive analysis. Attribution modeling.

Budget Programs 52

Budget Programs Enterprise Management Work Management Marketing Management 52

Parse.ly

AUGUST 26, 2021

They used Parse.ly’s content personalization functionality, powered by our API, to create a “Trending Stories in [location]” module. It lives at the bottom of the page on various Gannett publication websites, and promotes recirculation and deeper audience engagement. Unlike other analytics platforms, Parse.ly

Analytics 52

Analytics Work Management Content Marketing Management 52

Optinmonster

DECEMBER 18, 2023

If you run a website that sends transactional emails, an SMTP provider will authenticate your site’s identity and make sure your emails are delivered. Websites rely on transactional email for various things like: Registering a new account Recovering lost passwords Notifications for password changes, new posts, and comments.

Marketing Automation Services 71

Marketing Automation Services Enterprise Management Work Management Marketing Management 71

Outgrow

SEPTEMBER 27, 2021

Top 5 Interactive Calculators for Websites. Interactive calculators for websites act as fantastic lead magnets as they offer value to prospects. . In this blog, we offer you a list of some of the best interactive calculators for websites. . Suppose you’re an app builder and you embed a calculator like this on your website.

Marketing Websites 52

Marketing Websites Outgrow Marketing Management Top of Funnel 52

Matchcraft

SEPTEMBER 21, 2018

We’ve compiled our favorite advanced Google Analytics tips and tricks so that you can start getting more out of the platform today. Google Analytics may be the most robust free analytics platform available today. It’s estimated that anywhere from 30 to 50 million websites use it , arguably making it the leader in its space.

Marketing Analytics Tools 92

Marketing Analytics Tools Analytics Google Click Rate 92

Martech

MARCH 16, 2023

Server-side tagging and conversion APIs, consent management platforms and Google’s Consent Mode are good places to start. Website visitors should easily understand the cookie banner when asking for consent to track cookies. Moreover, the cookie banner should match the look and feel of the brand’s website and be easy to use.

Work Management 91

Work Management Marketing Management Privacy Marketing Analytics Tools 91

Binary Demand

MARCH 1, 2024

Comprehensive APIs: A suite of APIs should facilitate the seamless integration of proprietary, licensed, and partner datasets, empowering clients to incorporate their data into the platform’s ecosystem effortlessly. Businesses capitalize on this trend by optimizing their websites for voice searches.

Ideal Customer Profiles 97

Ideal Customer Profiles B2B Marketing Enterprise Management Marketing Automation Services 97

TrustRadius Marketing

JANUARY 24, 2023

10 Chatbot Access for up to 100 agents 100 campaign contacts Chat analytics Inbox views for customer conversations Shopify and WordPress integrations Zoho CRM 8.3/10 Analytics can also track important metrics from bot interactions. Managed service providers can also use Adobe to manage websites for their customers.

Enterprise Management 84

Enterprise Management Work Management Marketing Management Pricing 84

Martech

JANUARY 30, 2024

Dig deeper: Web analytics is badly broken “Most sane rational marketers would say, ‘Well, we should delay [getting rid of cookies] as long as possible,’” she said. “We Google Analytics. Sentry had been posting recordings of its workshops to YouTube and then embedding them on their website. We took a slightly different approach.

Paid Search Agency 118

Paid Search Agency Marketing Attribution Top of Funnel Companies 118

Sharpspring

SEPTEMBER 8, 2017

Luckily, Google Analytics is here to help. An Introduction to Google Analytics. With Google Analytics, you’ll be able to understand your users on a whole new level, improve your marketing with detailed insights, and use Google’s knowledge to get the most out of your data. Google Analytics Features. Who are they?

Marketing Analytics Tools 55

Marketing Analytics Tools Analytics Multi-Touch Attribution Google 55

Contify

NOVEMBER 12, 2018

Contify, winner of Frost & Sullivan’s New Product Innovation award , today announced the launch of Contify APIs ?—?a Companies can now access these insights through Contify APIs. as its first API customer. DemandFarm is using Contify APIs to get intelligence on companies and key people directly into its app.

API 40

API Marketing Management Curation Sales Qualified Leads 40