Contify

NOVEMBER 12, 2018

Contify, winner of Frost & Sullivan’s New Product Innovation award , today announced the launch of Contify APIs ?—?a Companies can now access these insights through Contify APIs. as its first API customer. DemandFarm is using Contify APIs to get intelligence on companies and key people directly into its app.

API 40

API Marketing Management Curation Sales Qualified Leads 40

ClickZ

JUNE 30, 2020

AI is particularly useful in the field of data analytics. If you are going to join the ‘Big Data’ era, you need robust data governance. That’s especially true if your current landscape is made up of competing internal analytics or AI efforts. . 2) Define data management and governance. Source: McKinsey & Company.

Marketing AI 140

Marketing AI Enterprise Management Work Management Marketing Management 140

LeadsRX

OCTOBER 5, 2021

October 05, 2021 – Marketing analytics company LeadsRx announced today a Privacy Studio for large enterprises to implement a privacy-first analytics platform for assessing marketing performance. . Once in the DCR, data can be accessed by tools IT authorizes for various analytic tasks. Portland, Ore.,

Budget Programs 84

Budget Programs Privacy Multi-Touch Attribution Software 84

Martech

OCTOBER 18, 2022

System connections such as APIs or native connectors as well as third-party connections for activation channels all have various technical requirements. Establishing a data governance team is a prime solution to ensure the decision-making process for varying data requests is understood and facilitated at the enterprise level.

Enterprise Management 100

Enterprise Management Privacy Marketing & Strategy Work Management 100

Martech

SEPTEMBER 28, 2021

Identity resolution platforms enable marketers to “close the loop” of customer marketing, analytics and compliance with a comprehensive holistic view of activity across all of an organization’s customer touchpoints and channels. APIs for third-party system integration. Access to these APIs may or may not be included in base pricing.

Marketing Automation Services 114

Marketing Automation Services Privacy Enterprise Management Work Management 114

Oktopost

FEBRUARY 19, 2019

It also had the first known form of people-elected government (voters didn’t include women or slaves). Web page activity analytics available. Web analytics dashboard available. CRM analytics. Robust and highly customizable API. Excellent API but lacking some form functionality. SOAP API. ?.

Marketo 110

Marketo Hubspot Enterprise Management Marketing Automation Services 110

Martech

MARCH 7, 2024

“While Google is obviously huge and gets a lot of the media spend,” said president and co-founder of analytics firm ChannelMix, Michelle Jacobs, “they’re not always the top performing. Another is marketing analytics firm ChannelMix. ” And yet he views Topics as one of the simpler APIs.

Privacy 112

Privacy Advertising Agencies Work Management Marketing Management 112

Only B2B

AUGUST 21, 2023

As the volume of data continues to surge with the advent of big data and analytics, maintaining data accuracy has become increasingly complex. Data Cleaning and Enrichment APIs Application Programming Interfaces (APIs) play a pivotal role in automated data cleansing.

Efficiency 62

Efficiency Marketing AI Automation Data Hygiene 62

Only B2B

JUNE 12, 2023

These range from data cleaning software to data validation APIs and data enrichment platforms. Stay updated on emerging trends, such as artificial intelligence and machine learning-driven data cleansing solutions, predictive analytics, and advanced data governance practices.

Data Hygiene 62

Data Hygiene CRM Optimization Marketing Management 62

Salesforce Marketing Cloud

APRIL 10, 2024

In fact, 87% of IT and analytics leaders agree that higher priority needs to be placed on data management. It also means the ability to be portable, or used across different coding languages and APIs. Enter: digital sovereignty. Salesforce has always been committed to digital sovereignty. It’s been with us our entire history.

Privacy 59

Privacy Allocation Ethics API 59

Customer Experience Matrix

JUNE 3, 2017

Data: SessionM can gather customer behaviors on Web and mobile apps from its own tags or using feeds from standard Web analytics tools. SessionM is working on a governance module to manage campaign precedence and limit the total number of messages. At present, users have to control this manually through campaign and message rules.

Loyalty 120

Loyalty Enterprise Management Ideal Customer Profiles Work Management 120

Martech

JULY 23, 2021

Integrate omnichannel analytics to create better engagement with your existing customer base? Control the editor settings and customizable tools and style blocks with Global Styles and Global Settings APIs. But what are you actually trying to accomplish from a business perspective? And indoor dining is an option once more.

Paid Content 125

Paid Content CMS Development Enterprise Management Marketing Automation Services 125

Customer Experience Matrix

OCTOBER 30, 2014

connects to any system with an open API, which includes most major software-as-a-service products. The system can also take non-API feeds such as batch data loads, although this takes more custom work. automated predictive models machine learning marketing analytics predictive marketing predictive modeling scoring systems wise.io'

Lead Ranking 120

Lead Ranking Enterprise Management Marketing Automation Services Work Management 120

TrustRadius Marketing

JANUARY 10, 2023

Basic analytics include conversions, orders, revenue, and visitors. . The free plan doesn’t offer analytics, custom domain names, or abandoned cart recovery. There are many extensions to help meet your analytics, marketing, shipment, and payment needs. The platform also allows you to run promotions with discount codes.

Work Management 97

Work Management Marketing Management eCommerce Software 97

SmartBug Media

OCTOBER 4, 2019

Over the last 14 years, big data and business analytics have grown to over $187 billion globally , as predicted recently by the IDC. Analytics are the backbone of business operations for organizations of all sizes and industries. APIs for integration into custom or third-party applications, such as Google Docs and Excel.

Enterprise Management 67

Enterprise Management Work Management Marketing Management Marketing Report 67

ClickZ

JULY 12, 2023

Implementing a CDP also necessitated establishing robust data governance processes. To ensure data cleanliness and accuracy, Stanley Black & Decker established robust data governance processes. Thorough checks were conducted on data collection forms, ensuring the collection of necessary information and explicit marketing opt-ins.

Lead Ranking 69

Lead Ranking Privacy Policies Work Management B2B Thought Leadership 69

Salesforce Marketing Cloud

MAY 23, 2023

A large government agency in Europe helped reduce the turnaround times of their purchase-to-pay processes by nearly 30%, by X-raying their processes using process mining and then going after every source of waste, one after the other. It’s also a powerful tool to prioritize and assess the impact of automation efforts.

Process 52

Process Work Management Marketing Management Lead Scoring 52

TrustRadius Marketing

JANUARY 10, 2023

Basic analytics include conversions, orders, revenue, and visitors. Reviewers on TrustRadius highlighted the ease of use and reliability of Big Cartel. The free plan doesn’t offer analytics, custom domain names, or abandoned cart recovery. The software helps ensure greater scalability for developers through a REST API.

Work Management 52

Work Management Marketing Management eCommerce Software 52

TrustRadius Marketing

JANUARY 10, 2023

Basic analytics include conversions, orders, revenue, and visitors. Reviewers on TrustRadius highlighted the ease of use and reliability of Big Cartel. The free plan doesn’t offer analytics, custom domain names, or abandoned cart recovery. The software helps ensure greater scalability for developers through a REST API.

Work Management 52

Work Management Marketing Management eCommerce Software 52

Valasys

JUNE 17, 2019

Their technologies help power apps, services & customer experiences have led the foundation of innovation for an array of industries including – banking, healthcare, and government to retail, telecommunications, manufacturing, and transportation.

Work Management 49

Work Management Marketing Management Acquisitions API 49

chiefmartech

JANUARY 10, 2022

Great progress has been made in attribution analytics over the past five years, but for sheer respect in the C-suite, nothing beats being the one who closes the sale and takes the money. Marketing has tons of valuable data that it can contribute to this ecosystem, enriching the analytics and models that other teams leverage.

Enterprise Management 136

Enterprise Management Digital Asset Management Work Management Marketing Management 136

Biznology

APRIL 18, 2018

This involves powerful analytics, tagging, content strategy, data science, and artificial intelligence (AI). You can have all the data analytics you need to understand what content to deliver to each user. To be sure, it is complicated. Much of my and my colleagues’ writing on this blog site is about these technical challenges.

Personalization 165

Personalization Top of Funnel Marketing AI SEM 165

TrustRadius Marketing

APRIL 28, 2022

Slightly rarer features include auto attendants, voicemail transcription, and real-time analytics. It’s not the best choice if you’re more established and need more functionality and analytics. SignalWire is a technology development company that offers cloud APIs and commercial editions of FreeSWITCH. FreeSWITCH .

Work Management 52

Work Management Marketing Management Budget Programs Software 52

Salesforce Marketing Cloud

APRIL 20, 2023

This is where API-led connectivity comes in. What is API-led connectivity? API-led connectivity is a methodical way to connect data to applications through reusable and purposeful APIs within an organization’s ecosystem. API-led connectivity goes beyond the REST APIs to enable universal connectivity.

API 52

API Enterprise Management Work Management Business 52

TrustRadius Marketing

FEBRUARY 11, 2022

vRealize Suite is designed for an on-premise system to have lifecycle management along with automation, operations and log analytics. They provide a number of fantastic cloud solutions for cloud management: cost management, operations management, governance automation, and industry-specific solutions. .

Enterprise Management 52

Enterprise Management Budget Programs Pricing Price 52

Salesforce Marketing Cloud

FEBRUARY 15, 2024

This has reshaped expectations, putting an onus on government organizations to match private sector services and experiences—so much so that 93% of respondents in Boston Consulting Group’s (BCG) third annual Global Trust Imperative 3.0 What is government IT? Government IT must be secure.

Work Management 52

Work Management Ad Agencies Efficiency Advertising Benchmark 52

DealSignal

FEBRUARY 1, 2024

Furthermore, our expert data analytics team provides real-time updates, ensuring you always have the most current and accurate information at your fingertips. Provides APIs for custom integrations and syncing with other enterprise systems. Provides API access for custom integrations and data synchronization.

Zoominfo 52

Zoominfo Enterprise Management Lead Ranking Marketing Automation Services 52

Martech

JANUARY 3, 2022

The Makers are software developers and engineers who create home-grown marketing applications and work with APIs. That role involves “people management, as well as having the responsibility for overarching martech strategy and governance — connecting it with overall marketing strategy, set by the CMO at the next layer up,” Brinker wrote.

Digital Asset Management 117

Digital Asset Management Enterprise Management Work Management Marketing Automation Services 117

Orb Intelligence

DECEMBER 19, 2014

Customer success tools such as Gainsight , Preact , and Bluenose Analytics even help after the deal has been successfully closed and the lead has become a customer: They predict which of the customers is likely to churn (drop away), and they help identify upsell opportunities for happy customers. What kind of data do you need?

Marketing Management 40

Marketing Management Lead Ranking Paid Search Agency Salesforce.com 40

FunnelEnvy

SEPTEMBER 24, 2018

In the 1800s the colonial government of India (as the story goes), becoming increasingly concerned about the population of cobras in Delhi, offered a bounty for every dead cobra brought in. Almost all of the thousands of marketing and sales tools out there now have an API. In a relatively cursory search I recently found over 60.

Marketing Automation Services 44

Marketing Automation Services CMO Segmentation Paid Search Agency 44

Circle Studio

OCTOBER 4, 2018

If you use a more obscure CRM, look for a solution that provides either FTP synch or an open API for custom integration. Some things to consider in your planning include (but are not limited to): • Identifying the admins, users and rules for governance. Working with sales to define what constitutes a qualified lead.

Marketing Automation Services 79

Marketing Automation Services Enterprise Management Work Management Marketing Management 79

Valasys

JULY 11, 2019

He also wrote in his blog that the culture at Red Hat will continue to be unbiased & its ecosystem will remain nurturing & flexible as before, for the sustaining & flourishing open development & governance, while at the same time, advancing ahead with open & cloud-native development with the help of IBM. .

Enterprise Management 40

Enterprise Management Lead Ranking Acquisitions API 40

chiefmartech

DECEMBER 18, 2017

If you have not yet read Part 1: Digital Transformation (2018 Update) or Part 2: Microservices & APIs (2018 Update) , you might want to start there. They’ve been highly successful at having independent websites install their “tracking” scripts — whether it’s for Google Analytics or Facebook Connect.

Verticals 63

Verticals Marketing Management Touchpoints Amazon 63

ActiveDEMAND

SEPTEMBER 1, 2022

Google Analytics 4 vs Universal Analytics. I Like Using Google Universal Analytics. In a nutshell, we all have to make the change to GA4 because Universal Analytics (UA) will be sunsetted in July 2023. Google Universal Analytics wasn’t designed for a world where companies had a website AND an app.

Analytics 80

Analytics De-duplication Google API 80

Zoominfo

AUGUST 16, 2023

Users can interact with data services via APIs or web portals as a way to pull in data and manipulate it to enhance decision-making and drive revenue. Data Governance Data governance involves managing data availability, usability, integrity, and security within a company.

Work Management 130

Work Management Marketing Management Ideal Customer Profiles Service 130

Convert

APRIL 26, 2022

Austria recently prohibited the use of Google Analytics because their data is stored in the United States, where privacy protection is more limited. For users who are concerned about their privacy, several browsers have a “Do Not Track” feature, which can be turned on to tell websites and analytics tools to stop tracking user behavior.

Privacy 52

Privacy CMS Development Work Management Privacy Policies 52

accelerate agency

JULY 13, 2021

The customer has control over this infrastructure via an API (Application Programming Interface). Salesforce – Offers high-quality CRM and a wide-ranging suite of applications to help the modern business that focuses on customer service, marketing automation, in-depth analytics, and development of applications. Characteristics.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Marketing Automation Services 52