| | | Sazbean | |  Analytics | 155 articles |
| Page 1 of 2 | Previous | Next | SAZBEAN FEBRUARY 19, 2013  7 Simple Improvements to Increase Website Lead Generation Free tools like Google Analytics are a great start. Analytics Content Design Marketing News & Notes Business websiteHopefully your website is doing more than just looking pretty (it does look good, right?). Ideally business websites are lead generation machines. Your website should be like a beautiful shop window luring potential customers to enter and take a look around. | SAZBEAN DECEMBER 21, 2011  Sazcast Episode 35 – Twitter Analytics with Dave Peckens Twitter Analytics – Why, What & How to Measure Your Efforts on Twitter with co-host Dave Peckens. Wildfire Analytics. Analytics Sazcast Social Media Social NetworksShow notes. Here are the links we discussed in the podcast: HootSuite. Bit.ly. Twitalyzer. SproutSocial. PeerIndex. CoTweet. Twitter Grader. Klout. Subscribe to the Sazcast podcast: Subscribe in iTunes. | | | | | |
| SAZBEAN JULY 15, 2010  Measurable Effects of Old Spice Viral Campaign Tags: Analytics Business News & Notes Social Media Social Networks ad campaigns branding branding awareness interaction Marketing measurable old spice social web viral viral campaign viral marketing viral video youtube | SAZBEAN DECEMBER 5, 2012 How to Use Google Analytics to Improve Your Social Media Marketing This article shows you how to take your social analytics strategy to the next level. - How to Use Google Analytics to Improve Your Social Media Marketing (Social Media Examiner). Analytics News & Notes Social MediaImage via CrunchBase Have you ever wanted to know which of your links are driving more traffic? Seeing referral traffic from Facebook is great, but which wall post drove the traffic? Do visitors who come from Twitter tend to spend more time on the site than visitors coming from a banner campaign? | SAZBEAN MAY 29, 2012  5 Tools to Measure Digital Influence mBlast provides detailed analytics for measuring influence on social networks, blogs, websites, and articles. Analytics Social Media Social NetworksEnglish: Jack Dorsey and Barack Obama at Twitter Town Hall in July 2011 (Photo credit: Wikipedia). The age that we live in is dictated by multiple forms of digital communication. PeerIndex. PeerIndex is available for Facebook and Twitter. | SAZBEAN FEBRUARY 21, 2011  Review: Topsy Social Analytics hidden gem is their Social Analytics which allows you to compare up to 3 different queries over time (in graphical format) for mentions. Topsy’s Social Analytics will definitely be on my regular list of tools. Have you used Topsy’s social analytics? This chart can also be downloaded in csv format. What do you think? | | | | | | | |
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SAZBEAN | TUESDAY, AUGUST 17, 2010  14 Ways to Spy On Your Competition
Tags: Analytics Business Marketing News & Notes Strategy business strategy competitive analysis competitors digital strategy google internet marketing internet marketing strategy internet search engines product names real-time web tactics twitter web 2.0 MORE >> -
SAZBEAN | WEDNESDAY, JUNE 23, 2010  Using Google Analytics to Measure Social Media Success
I had a free webinar today on how you can use Google Analytics to measure success in your social media strategy. covered what to measure, some measurement basics, what it means to measure success and what Google Analytics can tell you about success in your social media plan. Using Google Analytics to Measure Social Media Success. If you want to learn more, a great book on the topic is Web Analytics: An Hour a Day (amazon affiliate link) by Avinash Kaushik. Tags: Analytics Business Marketing Social Media Social Networks MORE >> -
SAZBEAN | WEDNESDAY, MARCH 28, 2012 Social media monitoring tool video: Why should I monitor social media?
Analytics Social Media Social NetworksSocial media monitoring tools have become widespread among many sorts of businesses. For example, even offline businesses like clubs and restaurants have started using social media monitoring tools. But why? Well, social media monitoring allows businesses to do many things, such as: See what competitors are doing. Target competitors’ customers. See how effective your branding campaign is. and more! As a result, the benefits of using a good social media monitoring tool far outweighs the drawbacks. MORE >> -
SAZBEAN | FRIDAY, SEPTEMBER 24, 2010  How-to: Use Netvibes for Social Media Monitoring
Tags: Analytics B2B B2C Business How To Marketing News & Notes Social Media Social Networks Strategy dashboard dashboards digital strategy google news google search internet marketing internet marketing strategy media monitoring monitoring netvibes news aggregators online marketing social information processing social media marketing social media monitoring social media strategy social networking web 2.0 MORE >> -
SAZBEAN | MONDAY, JULY 25, 2011  Find Out What’s Trending by Demographic on YouTube with YouTube Trends Dashboard
Analytics Content Social Media Social NetworksWondering what’s hot on YouTube? Need to know what the latest video craze is for a certain demographic or geographic segment? YouTube provides this information with their YouTube Trends Dashboard and lets you compare one segment to another (both by most shared and most viewed). YouTube also curates content for newsworthy posts every weekday (this is aimed at bloggers and news outlets) on their YouTube Trends blog. Hopefully, they’ll also add the ability to segment on topic. Have you used either YouTube Trends or the Dashboard? MORE >>
- 5 Strategies for Managing the Twitter Firehose SAZBEAN | WEDNESDAY, APRIL 27, 2011
- How-To: Setup Monitoring in HootSuite SAZBEAN | MONDAY, SEPTEMBER 13, 2010
- The Most Effective Time to Tweet SAZBEAN | MONDAY, OCTOBER 11, 2010
- Add WordStream’s Advanced Keyword Tools to Your Website for free SAZBEAN | TUESDAY, JUNE 8, 2010
- Using Real-Time Data in Google Analytics SAZBEAN | TUESDAY, SEPTEMBER 11, 2012
- Can the Bounce Rate be a Key Performance Indicator? SAZBEAN | THURSDAY, AUGUST 9, 2012
- Finding Keywords for Social Media Content & Monitoring SAZBEAN | TUESDAY, JANUARY 18, 2011
- Making the Most of Social Media Analytics SAZBEAN | THURSDAY, JUNE 7, 2012
- Top Internet strategy, marketing and technology links for the week of November 3, 2012 SAZBEAN | SATURDAY, NOVEMBER 3, 2012
- Twitter Measurement Tools SAZBEAN | FRIDAY, SEPTEMBER 17, 2010
- Top Internet strategy, marketing and technology links for the week of October 27, 2012 SAZBEAN | SATURDAY, OCTOBER 27, 2012
- Using analytics to boost your social ROI SAZBEAN | FRIDAY, MARCH 8, 2013
- 14 Basic Blog Measurements SAZBEAN | MONDAY, OCTOBER 25, 2010
- Review: Sprout Social for Social Media Management & Measurement SAZBEAN | MONDAY, MARCH 7, 2011
- How to Improve Social Networking for Your Business SAZBEAN | WEDNESDAY, JANUARY 25, 2012
- 3 Hidden Optimization Tips in Google Analytics SAZBEAN | WEDNESDAY, NOVEMBER 21, 2012
- Top Internet strategy, marketing and technology links for the week of April 7, 2012 SAZBEAN | SATURDAY, APRIL 7, 2012
- Choosing the Right Social Media Measurements SAZBEAN | THURSDAY, FEBRUARY 3, 2011
- The Big Data Challenge: How to Develop a Winning Strategy SAZBEAN | FRIDAY, JUNE 15, 2012
- The Importance of a Baseline When Measuring Social Media SAZBEAN | TUESDAY, FEBRUARY 15, 2011
- Using SEO & Keyword Insights to Build Communities SAZBEAN | MONDAY, NOVEMBER 14, 2011
- Website Improvements to Boost ROI SAZBEAN | FRIDAY, FEBRUARY 1, 2013
- Are HootSuite’s new Analytics an Upgrade? SAZBEAN | THURSDAY, MARCH 10, 2011
- Google Basic Keyword Research Tools for Your Site SAZBEAN | TUESDAY, JULY 20, 2010
- Best of 2010 – How-To: Setup Social Media Monitoring in HootSuite SAZBEAN | TUESDAY, DECEMBER 28, 2010
- Best of 2010 – How-to: Use Netvibes for Social Media Monitoring SAZBEAN | THURSDAY, DECEMBER 23, 2010
- Best of 2010 – Understanding Facebook Page Insights SAZBEAN | MONDAY, DECEMBER 20, 2010
- The No BS Guide to Social Media Monitoring & Measurement SAZBEAN | TUESDAY, SEPTEMBER 20, 2011
- Top Internet strategy, marketing and technology links for the week of September 15, 2012 SAZBEAN | SATURDAY, SEPTEMBER 15, 2012
- Best of 2010 – Measurable Effects of Old Spice Viral Campaign SAZBEAN | FRIDAY, DECEMBER 24, 2010
- Review: Klout for Measuring Twitter Influence SAZBEAN | MONDAY, JUNE 28, 2010
- How to monitor social media for business SAZBEAN | MONDAY, JUNE 18, 2012
- 19 Reasons to Use Google Analytics for Your Business SAZBEAN | WEDNESDAY, MARCH 16, 2011
- Social Media ROI SAZBEAN | FRIDAY, JUNE 18, 2010
- Social Media Monitoring Tutorial in Plain English – Future of Engagement SAZBEAN | WEDNESDAY, MAY 2, 2012
- How Social Media Activity Affects Sales SAZBEAN | WEDNESDAY, JULY 27, 2011
- 6 Steps for Measuring Social Media SAZBEAN | THURSDAY, MAY 26, 2011
- Metrics vs. KPIs SAZBEAN | TUESDAY, AUGUST 3, 2010
- How to identify and retain your most valuable customers SAZBEAN | FRIDAY, NOVEMBER 23, 2012
- Social Media Measurement SAZBEAN | TUESDAY, AUGUST 9, 2011
- Measuring the Ford Explorer Reveal in Real-Time SAZBEAN | TUESDAY, JULY 27, 2010
- How Much Does Each New Customer Cost? SAZBEAN | TUESDAY, NOVEMBER 9, 2010
- Indicators of Increasing Brand Loyalty in Social Media SAZBEAN | THURSDAY, DECEMBER 16, 2010
- Choosing the Right KPIs for Your Business SAZBEAN | MONDAY, AUGUST 16, 2010
- Understanding the Value of Your Customers SAZBEAN | MONDAY, NOVEMBER 8, 2010
- Insights from Google Analytics Intelligence SAZBEAN | FRIDAY, FEBRUARY 25, 2011
- 18 Things Online Measurement Can Tell You SAZBEAN | THURSDAY, JULY 8, 2010
- Is Measurement Always Necessary? SAZBEAN | TUESDAY, JUNE 22, 2010
- Top Internet strategy, marketing and technology links for the week of March 2, 2013 SAZBEAN | SATURDAY, MARCH 2, 2013
- Top Internet strategy, marketing and technology links for the week of February 16, 2013 SAZBEAN | SATURDAY, FEBRUARY 16, 2013
- Use Alexa & Compete with Caution for B2B and Niche Sites SAZBEAN | MONDAY, FEBRUARY 28, 2011
- Real-time Social Media Monitoring with Social Mention SAZBEAN | WEDNESDAY, NOVEMBER 3, 2010
- Defining Conversions SAZBEAN | WEDNESDAY, AUGUST 4, 2010
- Top Internet strategy, marketing and technology links for the week of December 8, 2012 SAZBEAN | SATURDAY, DECEMBER 8, 2012
- Improve Your Tweets Using HootSuite’s Twitter Stats SAZBEAN | MONDAY, JULY 19, 2010
- Top Internet strategy, marketing and technology links for the week of May 19, 2012 SAZBEAN | SATURDAY, MAY 19, 2012
- Is Exit Rate a Useful Metric? SAZBEAN | THURSDAY, AUGUST 12, 2010
- Big Data is the Next Gold Mine SAZBEAN | WEDNESDAY, MAY 15, 2013
- Review: SocialSeek for Social Media Monitoring SAZBEAN | MONDAY, AUGUST 30, 2010
- How Quora has Evolved [infographic] SAZBEAN | TUESDAY, APRIL 5, 2011
- Impact of Measuring the Wrong Metrics in Social Media SAZBEAN | FRIDAY, DECEMBER 17, 2010
- Old Spice Viral Campaign Increases Sales SAZBEAN | WEDNESDAY, JULY 28, 2010
- Top Internet strategy, marketing and technology links for the week of January 28, 2012 SAZBEAN | SATURDAY, JANUARY 28, 2012
- Top Internet strategy, marketing and technology links for the week of December 1, 2012 SAZBEAN | SATURDAY, DECEMBER 1, 2012
- Should You Use Foursquare for Your Business? SAZBEAN | MONDAY, JUNE 7, 2010
- Review: Postling for Social Media Management SAZBEAN | MONDAY, SEPTEMBER 27, 2010
- Add a Little Fun into your Social Media Marketing SAZBEAN | WEDNESDAY, JUNE 16, 2010
- Getting Started with Social Media for Your Business SAZBEAN | MONDAY, JUNE 14, 2010
- Measuring What Matters – Digital Insights & Analytics SAZBEAN | WEDNESDAY, APRIL 13, 2011
- Top Internet strategy, marketing and technology links for the week of January 19, 2013 SAZBEAN | SATURDAY, JANUARY 19, 2013
- Developing a Social Media Content Strategy SAZBEAN | WEDNESDAY, DECEMBER 8, 2010
- What if Your Site is Invisible to Google? SAZBEAN | THURSDAY, JULY 22, 2010
- Top Internet strategy, marketing and technology links for the week of August 25, 2012 SAZBEAN | SATURDAY, AUGUST 25, 2012
- Brian Solis – Do Companies have a False Belief in Numbers? SAZBEAN | FRIDAY, AUGUST 27, 2010
- 10 Simple Steps to Social Media Success SAZBEAN | THURSDAY, OCTOBER 27, 2011
- The ROI of Facebook & Twitter [infographic] SAZBEAN | MONDAY, JULY 9, 2012
- Sazcast Episode 36 – Google Plus with Dave Peckens SAZBEAN | FRIDAY, FEBRUARY 17, 2012
- What We Really Know About Consumer Behavior SAZBEAN | WEDNESDAY, NOVEMBER 30, 2011
- Top Internet strategy, marketing and technology links for the week of September 4, 2011 SAZBEAN | SATURDAY, SEPTEMBER 3, 2011
- Top Internet strategy, marketing and technology links for the week of July 29, 2011 SAZBEAN | SATURDAY, JULY 30, 2011
- Top Internet strategy, marketing and technology links for the week of March 16, 2013 SAZBEAN | SATURDAY, MARCH 16, 2013
- Top Internet strategy, marketing and technology links for the week of February 23, 2013 SAZBEAN | SATURDAY, FEBRUARY 23, 2013
- Top Internet strategy, marketing and technology links for the week of December 29, 2012 SAZBEAN | SATURDAY, DECEMBER 29, 2012
- Real-Time Marketing: Why You’ll Get Nowhere Without Measurement SAZBEAN | TUESDAY, APRIL 2, 2013
- Top Internet strategy, marketing and technology links for the week of November 24, 2012 SAZBEAN | SATURDAY, NOVEMBER 24, 2012
- What Should You Tell Customers About How You’re Using Data? SAZBEAN | WEDNESDAY, OCTOBER 10, 2012
- Top Internet strategy, marketing and technology links for the week of May 12, 2013 SAZBEAN | SATURDAY, MAY 11, 2013
- Social Media is Measurable SAZBEAN | WEDNESDAY, JULY 14, 2010
- Re-Review: Actionly for Social Media Monitoring & Measurement SAZBEAN | MONDAY, FEBRUARY 7, 2011
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