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Insights from Eloqua's IPO Registration Statement

Customer Experience Matrix

Summary: Eloqua's registration statement offers new and interesting details about its business. My analysis is below. Eloqua last week filed for an initial public offering of its stock. I expected it to grow as Eloqua sold into larger accounts. So much for what Eloqua said. (Of But what does it mean?

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AI for Marketing: Best Examples of How AI Helps in Advertising

Single Grain

SEO marketers and PPC advertisers can feed all that data into their marketing tool for effective predictive analytics, customer segmentation , trend identification, and sentiment analysis. Sales Data: Sales data includes information on product purchases, sales channels, pricing, and customer segments.