3 Ways Data’s Popularity Is Changing Business
It's All About Revenue
FEBRUARY 23, 2011
Particularly in tech companies, the effectiveness of marketing is determined by examining its impact on revenue growth, not merely brand awareness. (At Eloqua we call this movement Revenue Performance Management.). Publishers across industries – bloggers, advertisers, academics, journalists and marketers – who want to succeed will need to be taught the science of data analysis along with the art of writing. Nielsen ratings became a household name by sampling household television viewing. Facebook. by Jesse Noyes | Tweet this. You’re not crazy. Schulman asked me.
Conduct a Content Audit For Your Content Marketing Strategy.
APRIL 27, 2010
About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter How To Conduct A Content Audit April 27th, 2010 | By Jeff Ogden In my research I find many companies with content on their websites – white papers, e-books, webinars, etc.
The Rise of the Digital Buyer Persona
APRIL 24, 2010
It takes a snapshot of what B2B buyers are doing in the B2B market space albeit reflective of a sampling of 500 businesses from across the UK. Although we are beginning to get some indications of where buyers are going, (for example Facebook and Twitter) and an idea of when (i.e. Image by Intersection Consulting via Flickr.