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Why we care about B2C marketing: A guide for marketers

Martech

Defined as marketing focused on creating and distributing online content (i.e., Have you seen a sponsored Instagram reel promoting a specific brand of tomato sauce or outdoor gear? Business-to-business (B2B) marketing, on the other hand, refers to the marketing of goods and services to other businesses. Get MarTech! In your inbox.

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Minimum Viable Content Marketing Metrics: 4 Core KPIs to Track

nDash

If you end up spending all your time wading through a complicated mess of data, you might not have much time left for content development or distribution. Whether you’re trying to simplify your reporting or just starting down the path of analytics, these four KPIs will help you measure the impact of your content marketing: Traffic.

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29 Charts & Stats on What Matters Most to Marketers Right Now

Hubspot

If you haven''t downloaded the report yet, you should -- it''ll give you a whole lot more analysis and insight into the minds of other marketers. 10) Both B2B and B2C companies are most focused on projects relating to blogging, growing SEO, and distributing/amplifying content. How Does Inbound Affect Marketing Budgets?

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The Benefits of Business Intelligence

The ROI Guy

Consolidate Query, Reporting, Analysis, and Analytic Applications, such as eliminating custom development and manual maintenance of Excel spreadsheets and reducing data consolidation efforts 2. Reduce report printing and distribution costs including saving on printers, toner and mailing costs 8.

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The ROI of Business Intelligence

The ROI Guy

While these systems generate enormous amounts of valuable information, they often have poor reporting capabilities, inhibiting the sharing of key information -- like demand forecasting, inventory levels, error rates, finances and budgets. Reduce report printing and distribution costs including saving on printers, toner and mailing costs.

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Google Optimize Sunset: 15 Seasoned Testers Reveal Their Exact Blueprint to Pivot & Move Forward

Convert

This is Convert’s data and we’ll make more granular segments and distinctions available soon for all the A/B testing tools in the market via our Market Share App. This means although there many small to enterprise level businesses using Google Optimize, the uproar that makes it seem the sunset spells ruin for the CRO space is baseless.

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Google Optimize Sunset: 15 Seasoned Testers Reveal Their Exact Blueprint to Pivot & Move Forward

Convert

This is Convert’s data and we’ll make more granular segments and distinctions available soon for all the A/B testing tools in the market via our Market Share App. This means although there many small to enterprise level businesses using Google Optimize, the uproar that makes it seem the sunset spells ruin for the CRO space is baseless.