Buzz Marketing for Technology

MARCH 9, 2010

One question has popped up a few times to I thought it was worthy of some research and comparative analysis to give you a very clear answer. According to the IT Services Marketing Association (ITSMA) which, full disclosure, I am a member and an avid fan of their work. So here is my take …. Tweet This! Share this on Facebook.

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Writing on the Web

SEPTEMBER 22, 2010

Neutral , rational, logical, analysis of facts. I been reviewing basic steps for writing quality content for the web that works to get you found, get known and get clients. Sharing personal stories works well here. Positive , relief from a problem, benefits, imagine a better future. Curiosity , desire , imagination.

Urgency Marketing 100

Urgency Marketing Digg Content Case Study 100

Webbiquity

MAY 4, 2010

Blogging and Twittering work together synergystically; writing quality blog content, then tweeting about it, can help increase both your relevant Twitter following and blog readership. A SWOT analysis is one helpful tool to develop killer topics for blog posts. SEO the blog. Write compelling, relevant (i.e., Use social bookmarking.

RSS 100

RSS Digg Tagging Blogger 100

Webbiquity

OCTOBER 18, 2010

The prolific Galen De Young first clarifies which commonly used metrics aren’t particularly important (and why), then does a deep dive into several more valuable ways to measure the impact of a corporate blog, including analysis of total site traffic driven by your blog, your blog’s impact on search traffic, and visit quality.

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Webbiquity

FEBRUARY 23, 2010

The Most Important Blogging Analysis Ever by ViperChill. Noting that Cheth Studios gets 40% of its blog traffic from Twitter alone, this post reviews nine scripts, tools and plugins to make your blog content easily tweetable, from TweetMeme (my favorite) TwittLink to Retweet.com and BackType. Share this on del.icio.us. Post this on Diigo.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Writing on the Web

JULY 27, 2010

At least a few times a week I get an email from a smart professional who struggles with making their web marketing work to get found, get known and get clients. Of course, I have to point people to my consulting services if they want me to spend time doing a good analysis and provide specific solutions. Can you take a look?&#.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Webbiquity

JULY 28, 2010

Author Dave Evans ( @evansdave ) once worked as a systems analyst for the Voyager deep space exploration program with the Jet Propulsion Laboratories/NASA. consumer-generated media, touchpoint analysis, measurement and metrics, planning a campaign (ugh, social media campaign ?), Yes, this really is rocket science. Share this on Bebo.

Social Media 100

Social Media Social Marketing Planning Media 100

Webbiquity

MAY 17, 2010

Hayes, Managing Partner and Principal at the New England Consulting Group , draws on his experience working with midsize to large clients across healthcare, consumer packaged goods, retail, energy and other sectors to illustrate both the theory and real-world examples of trailblazing marketing campaigns and practices. Post this on Diigo.

Advertising Agencies 100

Advertising Agencies Paid Search Agency Television marketing Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

Research & Analysis. Recruiters with positions to fill see instant benefits when they get on-the-spot help from people theyve never met but who work for the same company. We only hire people whom we believe are interested in working this way." This can be tricky, since star recruiters are accustomed to working by themselves.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Buzz Marketing for Technology

JULY 7, 2008

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. Lots of diverse versions of this. Go join that! Great, now can you sustain it?

Social Media 100

Social Media Communities Wiki Work Management 100

Biznology

FEBRUARY 5, 2013

One of my perks is getting to work with Executive Director of Strategy, Andrea Fabbri. Well, you should, because you can’t expect someone who’s doing an initial reconnaissance of your work and services to necessarily remember to come back later when they’re to take the leap and hire someone. Social media is a trap.

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

Buzz Marketing for Technology

JULY 24, 2008

My Bookmarks Digg Del.icio.us And as individuals, we may want to change our own styles of work -- how we mentor subordinates, for example, or how we react to criticism. What works? Tags: Careers , Work/Life. Leadership. Management. Social Responsibility. Connect with Fast Company. Business Networking. Membership is free.

Companies 100

Companies Work Management Advertorials RSS 100

Online Marketing Institute

APRIL 11, 2011

How well is your social media working today? They not only know what works, but they also have the luxury of experimenting and trying new things with different clients. Consultant Kesten Migdal works with PROBAR on its social media programs. Could outsourcing free up your time to focus on business operations?

Social Media 40

Social Media Media Classified Ads Advertising Agencies 40

Buzz Marketing for Technology

JUNE 27, 2008

Im sure there are very precise definitions of these terms somewhere, but -- as a working proxy -- Id describe a "knowledge worker" as someone who primarily thinks, interacts, communicates, creates and organizes for a living -- and a "transactional worker" as one who primarily deals with predictable and routine workflows and processes. -

Paid Search Agency 100

Paid Search Agency Allocation Enterprise Management Wiki 100

Hubspot

OCTOBER 5, 2017

Example: “Hi John, I wanted to reach out to you because I’ve worked with companies similar to yours in the past.". Pick and play with whatever works best for your own sales hustle. Takeaway: Keep a working list of influencers and buyers, perhaps mapped out by the organizational structure of the organization. Inbound Prospecting.

Budget Programs 99

Budget Programs Top of Funnel Tools Work Management 99

Buzz Marketing for Technology

JUNE 28, 2008

We all need e-mail as part of our day-to-day work lives. The study culminates a great deal of analysis including a survey of more than 1000 e-mail managers (mostly IT managers and executives, and records and document management specialists). Digg this Post to del.icio.us Other study findings: Ã? A huge congratz to Vancouver â??s

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Hubspot

JUNE 23, 2010

Creative Commons - Creative Commons is a nonprofit corporation dedicated to making it easier for people to share and build upon the work of others, consistent with the rules of copyright. Digg - Digg is a social news website that allows members to submit and vote for articles. Eventbrite is free if your event is free.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JANUARY 2, 2013

Evaluate what's working, and what's not, so you can spend your time and dollars more wisely? Make sure to double check on the finer points of some of them, but this should be a good starting point for you if you're new to this whole marketing measurement and analysis "thing.". Get in good with your analytics ? 1) Organic Search.

Traffic 28

Traffic Marketing Websites Work Management PPC 28

Hubspot

DECEMBER 30, 2011

Creative Commons - Creative Commons is a nonprofit corporation dedicated to making it easier for people to share and build upon the work of others, consistent with the rules of copyright. Digg - Digg is a social news website that allows members to submit and vote for articles. Reddit - Reddit is similar to Digg.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Online Marketing Institute

JUNE 30, 2009

Q: You work at a company that supplies electronics assembly equipment. Many people see blogging as an activity that takes precious time away from their "important" work. Do what works for you. In a recent email interview, Rick Short , Indiums director of marketing, explained why blogging is so important to his company.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

WebMarketCentral

MARCH 3, 2008

File conversion tools Still running Office 2003, but need to convert the new XML-based formats from Office 2007 so you can read and work with them? Here's a list of interesting and useful tools to help you convert files, find content, promote your blog, and add content to your website, among other activities.

Tools 20

Tools Best Practices Web 2.0 Digg 20

Online Marketing Institute

NOVEMBER 8, 2010

It's an awesome website analysis tool that provides all kinds of data in regards to web traffic and SEO. We're a small B2B software startup and we focus on testing out new campaigns/tools and are constantly reviewing the metrics to determine what's working. A good reminder to be a resource.not a blaster of info!

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

WebMarketCentral

AUGUST 17, 2009

Search, Social and Direct Traffic by ProBlogger Darren Rowse provides a detailed analysis of his blog visits from various sources—which, given the obscene volume of traffic his blog draws, is probably fairly representative of blogs in general. Social traffic (e.g. Six Things You Might Be Doing Wrong (And How to Fix Them)!

SEO 20

SEO Best Practices Adwords Copywriting 20

Online Marketing Institute

JULY 31, 2009

Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us Finally, for those that don’t know me by name – I want to point out I am 100% biased since I work at HubSpot. It works for our customer segment, with over 120 implementations to-date.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Convert

MAY 23, 2023

Server-side testing is a type of web experimentation where the experimentation tool works on the server and not inside the user’s browser. You are working in the code-driven, substantial change realm of testing, a part of full stack experimentation. Case in point: Digg. What Is Server Side Testing?

Multivariate analysis 52

Multivariate analysis Enterprise Management Work Management Marketing Management 52

Webbiquity

OCTOBER 27, 2010

This is easiest if different parts of your organization actually work together toward common goals, which should be the case (but isn’t always) in every company. social media measurement total economic impact value chain analysis. Coordinate efforts. Share this on Bebo. Subscribe to the comments for this post? Share this on Mixx.

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Webbiquity

NOVEMBER 22, 2010

Take Apple as an example; though the company has lots of outstanding products, it’s core value isn’t a single product but rather cool technology that works reliably. While you need to understand the competition you’re up against, “don’t start doing deep competitive analysis. Pay attention.&#.

Allocation 100

Allocation Terms and Conditions Digg Paid Search Agency 100

Convince & Convert

SEPTEMBER 21, 2010

Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs. Working on campaigns for several clients and its been a slow haul, especially for a new brand. Working on campaigns for several clients and its been a slow haul, especially for a new brand.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Buzz Marketing for Technology

JUNE 27, 2008

blog , maintained by Peter Friedman and the students in his Legal Analysis & Writing classes at Case Western Reserve University of Law. Soon-to-be sophomore and official Yale blogger, Sam Jackson , puts this concept to work on his own site, where he blogs about higher education marketing trends. Thanks Facebook."

Social Media 100

Social Media Class Web 2.0 Media 100

Buzz Marketing for Technology

JUNE 27, 2008

Research & Analysis. s anyone under 30 working in your company, youâ??ve re working for you. s organizations and management systems are not designed for either the new way of work that information and communications technologies have enabled or the new employees these technologies have helped to create. re working in.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Hubspot

JULY 29, 2018

Creative Commons - Creative Commons is a nonprofit corporation dedicated to making it easier for people to share and build upon the work of others, consistent with the rules of copyright. Digg - Digg is a social news website that allows members to submit and vote for articles. Google+ - Google+ is Google's social network.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Webbiquity

JANUARY 10, 2010

What other tools are worth checking out for keywords, linking and website analysis? Social media works. How do search engines treat different forms of keywords? How can you get the most of out of Google’s free webmaster tools to improve rankings? Guide to Search Engine Ranking Factors by HuoMah SEO Blog. Blogging helps.

SEO 100

SEO Tips Best Practices PageRank 100

Online Marketing Institute

MARCH 24, 2011

Blog what you know: What works for everyone else might not work for your company. Seeing how this topic worked for them, she started blogging about social media even though it was only tangentially related to the company. Great work everyone. Take a step back and think about what your readers want to learn about.

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Webbiquity

OCTOBER 5, 2010

Among the findings: during the work week, people are happiest in the early morning and late evening. One of the tightest Twitter tools around, Tweetake lets you export your followers and following lists to Excel for analysis, grouping, backup or any other purpose you can think of. Tweetake. ** 5 Stars. Share this on Bebo.

Twitter 100

Twitter Stats Tools Tips 100

Online Marketing Institute

MARCH 24, 2011

Network, Share and Repeat “If you build it, they will come” is not how it works with blogs and websites. Be Passionate, and Show Your Readers Some Love As we know, anyone can set up a blog in a day or so, but it takes quite a bit more work to be a superb blogger and start realizing the real benefits of blogging.

Business Blogging 40

Business Blogging Tips Business Classified Ads 40

Webbiquity

SEPTEMBER 15, 2010

historical and real-time data, sentiment analysis, platform filtering) and ease of use with a more attractive monthly price than many well-known competitors. A social media monitoring tool that combines powerful features (e.g., Social Website Analyzer. A quick and handy way to get a snapshot of the “social media rank&# of any website.

Social Media 100

Social Media Budget Programs Tools Media 100

Webbiquity

FEBRUARY 7, 2011

Liza Hausman explains how feeds, traditional search and social network search can work together and steps through “four ‘musts’ of on-site social optimization&# for organizations. Learn to leverage the social-search connection by iMedia Connection. Which Profile Aspects Should Be Emphasized on Twitter, Facebook and LinkedIn?

Social Media 100

Social Media Paid Content Tactics Tips 100