Marketing Insider Group

MARCH 9, 2023

If you work at a SaaS company, you might hit the content jackpot by turning customer usage data into an annual report that attracts media coverage and leads, for example, Zuora’s Subscription Economy Index or Marketing Insider Group’s blog post frequency research. You’ll find these firms quoted often in the press.

Stats 291

Stats Advertising Agencies Paid Search Agency Work Management 291

Onalytica B2B

NOVEMBER 18, 2015

Mums are fast becoming a powerful economic force in the economy, and a very influential community. Many of these mums are running small businesses on eBay but a lot also run blogging sites giving tips on being a mum and everything that comes with parenthood. MAPPING THE MUM COMMUNITY. Redtedart’s Blog. ToniHargis.

Communities 100

Communities Lead Scoring Lead Ranking PageRank 100

Marketing Insider Group

DECEMBER 8, 2021

An analysis must happen to identify truly influential voices. Part of that analysis will also uncover the topics and themes that influencers are talking about and how that content is spreading across the digital ecosystem. You can connect with him on social media or read at his social media blog. People trust people.

Enterprise Management 321

Enterprise Management Marketing & Strategy Marketing Strategy Work Management 321

MKT1

JULY 19, 2022

If the main goal of your content strategy is “producing 10 blog posts” you’re doing it wrong. Good content marketing isn’t just writing blog post after blog post and creating boring formulaic case studies. How do they like to be communicated with? What communities are they in?

Planning 52

Planning Content Marketing Work Management Top of Funnel 52

Vision Edge Marketing

AUGUST 16, 2022

When based on meaningful data, we can use analytics, the systematic computational analysis of data, to help us derive actionable insights. There are, however, valuable patterns that surface from analyzing data as a matter of practice that are outside of these initial question or model criteria – data that upon analysis result in an Aha! .

Analytics 210

Analytics Lead Ranking Analysis Lead Scoring 210

Sharpspring

FEBRUARY 25, 2020

This is why properly conducting competitive analysis in marketing is so important. Laying Down the Competitor Analysis Framework. Conducting competitive analysis goes far beyond simply running a quick Google search for your competition. Find Your Competitors. First, you need to identify who your competitors are. Weaknesses.

Analysis 53

Analysis Marketing Automation Services Lead Scoring Lead Ranking 53

KoMarketing Associates

DECEMBER 21, 2017

Much like our Secret Santa gift exchange, this list of our favorite articles and blog posts from past year has become an annual end-of-year tradition. BuzzSumo’s Analysis of 100 Million Headlines. In my experience, it is easy to get bogged down in research and rewrites to achieve the perfect blog post.

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Scoring Lead Ranking 204

Martech

APRIL 28, 2023

This article will cover three ways to use generative AI: keyword research, content creation and data analysis. Marketers frequently invest considerable effort into writing long-form content like blogs, white papers, ebooks and reports. As B2B marketers, we must embrace and use this technology to our advantage.

Marketing AI 120

Marketing AI Paid Search Agency B2B Marketing Lead Ranking 120

Webbiquity

DECEMBER 7, 2021

It’s been really exciting to kind of come full circle and get plugged in and involved with the Twin Cities Startup community. Tom: Yes, it really is a great community , and the folks at BETA do an excellent job with that every year. The larger the organization, the more difficult and complex data analysis becomes.

Enterprise Management 259

Enterprise Management Startups Work Management Communities 259

nDash

APRIL 10, 2020

That’s why it’s essential to perform a comprehensive SEO competitor analysis. What is SEO Competitor Analysis? SEO competitor analysis is the process of understanding your competitors’ SEO strategies to rank higher in the SERPs. Moz’s Domain Analysis Tool (Free). Google SERPs.

Analysis 52

Analysis SEO Marketing & Strategy Marketing Strategy 52

Moz

FEBRUARY 20, 2019

But this article will show you a case of an SEO context analysis we used to determine the importance and role of SEO. This analysis was one of our deliverables for a marketing agency client who hired us to inform SEO decisions which we then turned into a report template for you to get inspired by and duplicate.

Analysis 55

Analysis Advertising Channels Marketing Analytics Tools SEO 55

Outgrow

JUNE 20, 2022

Welcome to the Marketer Of The Month blog! . The 3 types of community-led growth and what most people get wrong about it. Why a product-led funnel is easier to build than a community-led go to market . He specializes in data collection, analysis, filtering, and transfer by the means of widgets and applets.

Paid Content 52

Paid Content Communities Work Management Product 52

ClearVoice

JUNE 13, 2022

For B2C marketing, a blog is a cost-effective and long-term lead generator for your business. With a B2C business blog , you can: Educate your customers. But how exactly do you write a great (or even good) B2C blog post? But how exactly do you write a great (or even good) B2C blog post? Build trust and authority.

Buyer Personas 52

Buyer Personas Top of Funnel Work Management Keywords 52

Webbiquity

JANUARY 23, 2024

That’s where sentiment analysis can help you. Affiliate sales support independent publishing Sentiment analysis gives an in-depth insight into what the customer expects from your brand, product, or industry. Measure your sentiment analysis data through the NPS scale and identify the promoters, passives, and detractors.

Customer Satisfaction 149

Customer Satisfaction Social Media Advertising Benchmark Acquisitions 149

SmartBug Media

OCTOBER 2, 2019

Would you rather listen to this blog instead of reading it? When marketing multiple senior living communities , it often makes sense to introduce as much consistency as possible across locations. Language that resonates on a few communities didn’t make a difference at scale. Just click play below. Why was our test flat?

Communities 61

Communities Top of Funnel Marketing & Strategy Marketing Strategy 61

Atomic Reach

MAY 2, 2019

Sustenance (promotion, measurement, analysis). I top it off with Andy Crestodina's blog on the Orbit Media site. But a community is what keeps them coming back from more. Brands that combine a strong community element into their content program are going to see higher results moving forward. HackoftheYear.

Communities 78

Communities Budget Programs Deliverability Planning 78

BuzzSumo

MAY 9, 2019

Blog engagement is a fickle metric. Sometimes it’s hard to quantify why it happens for some types of blog posts but not others – especially if your posts and articles are pretty consistent, quality-wise. It sings to this tune: Using the BuzzSumo Content Analysis Report to Research the Best Types of Blog Posts.

Thought Leadership 111

Thought Leadership Case Studies Case Study Top of Funnel 111

Vision Edge Marketing

APRIL 19, 2022

To help others understand this calling, this blog includes a DV definition and 5 things to consider doing to start becoming a Data-vangelist. . Evaluation of customer data may begin with just a simple “what do we have” analysis. Be a part of a like-minded community. One way is to join our community. .

Marketing AI 206

Marketing AI Work Management Marketing Management Paid Search Agency 206

Mailmunch

APRIL 26, 2021

Blogging is a way to reach billions of people in a short time, allowing you to add value for prospective clients. Anybody can start a blog; from a novice to an industry expert—-all you need is the right set of tools. If you’re just starting as a blogger, check out our quick guide to setting up a blog real quick.

Generation 77

Generation Lead Scoring Lead Ranking Blogger 77

KoMarketing Associates

JANUARY 19, 2022

From communicating your brands’ identity through pillar page customization to building out blogs, WordPress is a great tool for B2B marketers to tell their story. Since I published my first WordPress post in 2011, I can’t tell you how many blogs I’ve written or websites my various teams have designed.

Work Management 248

Work Management Marketing Management Marketing Automation Services B2B Marketing 248

Thinkers360

MARCH 15, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! Help us grow the Thinkers360 community by inviting them to participate by sharing their own content today! How can I recommend others who should be on the list? Know others who should be on our leaderboards?

B2B Thought Leadership 62

B2B Thought Leadership Thought Leadership Work Management Digital Transformation 62

KoMarketing Associates

DECEMBER 27, 2016

While our own analysis and experience helped to shape the themes chosen, so did the developments and experience from digital marketing professionals from around the world. One of the primary challenges with being a content marketer is constantly coming up with new and different blog post topics to write about. From Stacy Thompson.

Adwords 152

Adwords SERP Work Management Paid Search Agency 152

Vision Edge Marketing

MAY 12, 2020

You’re probably familiar with the concept of the post-game analysis. A post-game analysis is part of the debrief process that serves as an opportunity to evaluate performance, identify opportunities for improvement, optimize strategies, and revise processes if necessary. Document the post-game analysis and action plan.

Process 191

Process Analysis Planning Organic Leads 191

Content Marketing Institute

MAY 7, 2018

Why do most blogs look like boring, identical, everyday eggs? The online community of every industry is oversaturated, it seems. The online community of every industry is oversaturated it seems, says @KonradSanders. In a pretentious, gentle world of food blogs, @thugkitchen’s voice stands out. How to do it. How to do it.

Differentiation 106

Differentiation Top of Funnel Copywriting Advertising Mediums 106

Hubspot

AUGUST 29, 2019

Whether you're a seasoned PR pro or an associate looking to break into the industry, reading expert blogs is a smart way to stay up to date on the latest PR happenings, expand your skills, and get inspired to do your best work. We've put together a list of some of our favorite PR blogs (in no particular order) for you to get started.

PR 75

PR Paid Content Public Relations Paid Search Agency 75

Martech

SEPTEMBER 28, 2023

Blog posts, eBooks, email and social post copy, and visual assets like images and videos are available with the push of a few keys on your keyboard. Many of these help with specific text-based tasks like SEO, website, blog and social media copy creation. I’m not suggesting you use the content produced ‘as-is.’ Don’t believe me?

Marketing AI 126

Marketing AI Work Management Generation Marketing Automation Services 126

TrustRadius Marketing

OCTOBER 1, 2018

In an age where inbound marketing has taken over, it is almost impossible to find a software or influencer who does not have a blog. When blogs abound, it can be difficult to sort through blogs that are merely throwing keywords at you and the gems that can actually inspire an ‘ah-ha’ moment. B2B Personal and Consulting Blogs.

Paid Content 69

Paid Content Marketing Automation Services Work Management B2B Thought Leadership 69

sagefrog

FEBRUARY 7, 2024

Automation is not confined to scheduling alone; it extends its reach into performance metrics analysis. You can maintain engagement with potential customers through blog posts, videos, webinars, websites, and other interactive experiences. Here are the top 7 B2B social media trends reshaping this year’s B2B social media strategy.

Marketing AI 67

Marketing AI Social Media Social Marketing B2B Marketing 67

Vision Edge Marketing

OCTOBER 31, 2023

You offer implementation support and tools, a developer community, and are hoping to license the platform. In our example, after researching each of the potential vertical clusters, based on the accessibility analysis, you determine that you have the best chance of accessing three of the verticals.

Segmentation 194

Segmentation Lead Ranking Work Management Marketing Management 194

Onalytica B2B

NOVEMBER 15, 2018

Data-Led Analysis. Data-Led Analysis. They have walked the walk, have high authority and very well engaged networks offline in niche topical areas. . • 20+ Original Posts per month. • High Post / Share Ratio. • Referenced in news articles, blogs and forums. What Employee Personas are there? Description.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

ClearVoice

MARCH 14, 2024

Cross-promotion: Cross-promotion across multiple channels, including email newsletters, social media, and blogs, is a typical component of content partnerships. Industry blogs, websites, and publications: Compile a list of influential blogs, websites, and publications within your industry.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

Salesforce Marketing Cloud

JUNE 12, 2023

Natural Language Processing Basics : Learn the basics of Natural Language Processing (NLP), from tokenization to sentiment analysis. Join the Be a Trailblazer with AI Skills Quest to learn AI fundamentals, become an AI whiz, and earn an exclusive community badge*. These badges will appear on your Trailblazer.me

Marketing AI 98

Marketing AI Peer-to-peer Correlation Lock-In 98

Oktopost

MARCH 20, 2022

The practice of social listening was adopted by the B2B marketing community from our B2C counterparts—very much like social media itself. Benchmarking and competitor analysis. The volume of B2B mentions might be lower, but the potential cost of every missed negative post is so much bigger.

Conversion 118

Conversion Business Ideal Customer Profiles Paid Search Agency 118

ClickDimensions

MARCH 31, 2023

Funders, philanthropists and community giving schemes have all tightened their budgets to cope with uncertain times, meaning NFPs are being hit the hardest by economic challenge. Problem 2 – How can I engage more with my community and get them involved? Problem 2 – How can I engage more with my community and get them involved?

SMS 94

SMS Marketing Automation Services Work Management Marketing Management 94

Scoop.it

JANUARY 11, 2024

One way you can achieve this is through blogging – a crucial pillar of any effective content marketing strategy. With blogging, you can turn one-off anecdotes into helpful, insightful, and unique posts, by featuring information that competitors don’t have access to and demonstrating your expertise. Take the Sage example below.

Work Management 77

Work Management Marketing Management Branding Brand Identity 77

Stevens & Tate

MARCH 1, 2024

Content Creation and Blogging Creating informative and engaging content is at the heart of the inbound marketing methodology. Blogs, articles, and white papers that address your audience’s challenges and questions not only attract traffic but also establish your brand as a thought leader in your industry.

Inbound Marketing 59

Inbound Marketing Webinar Metrics Marketing & Strategy Marketing Strategy 59

Modern B2B

MARCH 1, 2024

These are Governance, Workers, Community, Environment and Customers. The Community category also required some improvement, score-wise. With the help of some internal marketing, our team is now aware and have reaped the benefits of giving back to their community. Though we gained our certification with a score of 82.4,

Communities 52

Communities Customer Surveys Focus Group Analysis 52