Moz

JULY 15, 2020

Posted by DaveSottimano We’ve officially released the Moz API for Google Sheets and want to take you on a quick feature tour. In the past, if you wanted link metrics for hundreds of URLs, you either had to enter them manually one at a time, or you needed technical expertise to use the LinkScape API. The formulas tab.

API 67

API Google Domain Click Rate 67

Moz

JULY 15, 2020

Posted by DaveSottimano We’ve officially released the Moz API for Google Sheets and want to take you on a quick feature tour. In the past, if you wanted link metrics for hundreds of URLs, you either had to enter them manually one at a time, or you needed technical expertise to use the LinkScape API. The formulas tab.

API 66

API Google Domain Click Rate 66

Vision Edge Marketing

OCTOBER 31, 2023

Imagine your company offers an affordable AI API for software companies that have their software developed in JavaScript, Python, and SQL and use GitHub for software development and version control. Consultancies and System Integrators seeking an AI API platform that allows for easy customization and integration with existing systems.

Segmentation 194

Segmentation Lead Ranking Work Management Marketing Management 194

Martech

JANUARY 22, 2024

You have worked closely with the client, prepared all the necessary content, assets and targeting, and are confident about the potential success. This data can enhance machine learning through tools like Google’s Offline Conversion Tracking or Facebook’s Conversions API. In short, you’ve done nothing at all. In your inbox.

Ideal Customer Profiles 110

Ideal Customer Profiles Paid Search Agency Advertising Agencies Ad Agencies 110

Martech

MARCH 22, 2024

Many major marketing tools already use AI models and machine learning to work behind the scenes. Real-life application: I worked with a client whose brand was constantly up against creative blocks when planning content, with not enough time or resources to spend on deep-dive content research.

Marketing AI 100

Marketing AI Content Marketing Enterprise Management Planning 100

Zoominfo

JULY 12, 2021

Imagine this scenario: a marketing campaign you develop ends up going to the wrong audience, or a segmentation analysis yields incorrect results because the data wasn’t updated. And while you can set up automated requests for your API to update your data regularly, there is an easier, more efficient solution: webhooks.

Zoominfo 130

Zoominfo Ideal Customer Profiles Enterprise Management API 130

Zoominfo

JULY 22, 2021

Imagine this scenario: a marketing campaign you develop ends up going to the wrong audience, or a segmentation analysis yields incorrect results because the data wasn’t updated. And while you can set up automated requests for your API to update your data regularly, there is an easier, more efficient solution: webhooks.

Zoominfo 130

Zoominfo Enterprise Management API Bandwidth 130

Moz

OCTOBER 22, 2019

It’s far better to combine quality data with good analysis and help our clients better understand what’s important for them to focus on. However, there is also a REST based Google Search API that is free and lets you query Google and retrieve results in the popular JSON format. Using the free Moz API account.

API 46

API Google Analytics SEO 46

Webbiquity

JUNE 5, 2019

Here’s a comparison and analysis of the important features of both Serpstat and SEMrush. Each tool also highlights competing sites that are currently ranking for the keywords; enabling you to work out which keywords are actually worth chasing. Comparing APIs. Bulk Analysis. Keyword research.

SEO 159

SEO Tools Paid Search Agency API 159

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. What is review analysis? Why should brands carry out review analysis? Let’s take a closer look.

Ideal Customer Profiles 128

Ideal Customer Profiles Brand Identity Branding Customer Satisfaction 128

Sprout Social

MARCH 19, 2024

In this article, we’ll explore what AI insights are exactly, how they work and how they’re applied practically to progress different industries. Easier decision-making AI insights arm decision-makers with comprehensive, real-time data analysis, reducing reliance on guesswork and intuition. What are AI insights?

Marketing AI 112

Marketing AI Work Management Marketing Management Customer Satisfaction 112

Sprout Social

APRIL 17, 2024

Advanced natural language processing (NLP) capabilities NLP capabilities like text analysis help the chatbot process and interpret human language and understand a comment contextually. NLP works synergistically with functions such as machine learning algorithms and predictive analytics. Wit.ai Wit.ai

Paid Search Agency 101

Paid Search Agency Marketing AI Work Management Marketing Management 101

Envy

APRIL 5, 2022

The good news is that even now, as the industry prepares to adiós third-party cookies, interesting alternatives are already in the works. One way to derive more holistic insights from first-party data is through lift analysis, which measures how an ad or promotional campaign impacts key metrics. Why FloC Is Out and Topics API Is In.

B2B Marketing 118

B2B Marketing Work Management Marketing Management Paid Search Agency 118

Hubspot

OCTOBER 24, 2018

But that shift is still producing aftershocks, and to keep up with your competitors today, you need to understand what APIs are, how they integrate with your content strategy, and the social insight they bring to your website. Here's a brief definition of an API, followed by some key information on how to make one work for your business.

API 50

API CMS Development Work Management Budget Programs 50

SmartBug Media

JULY 6, 2023

One way to achieve this is through application programming interface (API) integrations. In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. What Are API Integrations?

Marketing Automation Services 52

Marketing Automation Services Hubspot Work Management Marketing Management 52

Webbiquity

MARCH 5, 2020

And the further you take your analysis, the more necessary tools become. Carrying out tasks like log file analysis can be done manually using a Google Sheet, but it’s far easier to draw on tools like Logz.io, Loggly, or Splunk. DeepCrawl, Screaming Frog, Botify, OnCrawl, Sitebulb… the list goes on. Next Steps.

SEO 316

SEO Google Ad Building Marketing Analytics Tools 316

Customer Experience Matrix

FEBRUARY 2, 2016

Most of the work in any marketing analytics project is integrating data from multiple systems. It can connect with others through standard APIs. Claritix carries this insight to one logical conclusion by offering a system that does data assembly, basic reporting, and little else.

Analysis 120

Analysis Marketing Analytics Tools Marketing Automation Services Salesforce.com 120

Martech

SEPTEMBER 25, 2023

As we talked about before, “Explore” has its roots in the 360-only “advanced analysis” feature of UA. Q: What new features/refinements are in the works? However, GA4 is more intentional about how it does what it does than UA.

Marketing Analytics Tools 129

Marketing Analytics Tools API Analytics Impressions 129

Sprout Social

JANUARY 9, 2024

In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. And because data analysis is automated, it removes dependencies on manual tasks, increasing the accuracy of results and timeliness of reports. What is AI analytics?

Analytics 114

Analytics Enterprise Management Work Management Business 114

chiefmartech

JUNE 19, 2023

Spreadsheets are probably the oldest “no-code” tool for business users to “compose” data analysis by combining different lumps of data together on a sheet — or, more ambitiously, in a workbook — where they could manipulate them into something insightful. No developer writes everything from scratch. Bug city, baby.

Enterprise Management 68

Enterprise Management API Work Management Marketing Management 68

Martech

APRIL 9, 2024

It has worked with the U.K. Eighty percent are planning to train their staff on privacy-related issues, while many expect to create dedicated teams or employ external experts to work on these issues. Optable is finding that the targeting and measurement mechanisms work.

Privacy 111

Privacy Advertising Agencies Paid Search Agency Marketing Proposals 111

seo.co

SEPTEMBER 29, 2022

They get a small fee for letting you use their tools, and you get to run an SEO agency without doing any of the hard work. However, luckily with so many White label SEO services working in the industry, you can easily find the best tools by going through their reviews. API access. Work on numerous projects. Audit tools.

Enterprise Management 94

Enterprise Management Work Management Marketing Management Paid Search Agency 94

Martech

AUGUST 25, 2023

They won’t accurately show which channels are working. An analysis technique that helps marketers measure the impact of their marketing and advertising campaigns. The analysis can then tell you the relationship between the variables. Before we can get into the analysis, we have to take inventory.

Marketing Attribution 98

Marketing Attribution Marketing Mix Lead Ranking Marketing Analytics Tools 98

Sprout Social

FEBRUARY 28, 2024

These leaders say they use social media data for: Customer service (62%) Brand awareness (60%) Market insights (53%) From sophisticated data analysis to advanced customer care capabilities, social teams and business leaders have come to rely on social media tools. Social media tools prepare your team to be at the forefront of the future.

Social Media 103

Social Media Work Management Marketing Management Media 103

Aberdeen

APRIL 21, 2021

In this particular case, the code in question involved application programming interfaces (APIs) and culminated in the recent 6-2 decision by the US Supreme Court — which ruled that Google’s copying and use of the Java API constitutes “fair use” under copyright law. Hidden Threats to Your Codebase.

Enterprise Management 52

Enterprise Management Work Management Software API 52

RebelMouse

OCTOBER 19, 2023

For older content, we have an integration with Google Search Console ’s application programming interfaces (APIs), so you can explore what keywords users are searching for. We work with our clients to get the author structured data right in this regard. Adding analysis and perspectives to put a unique spin on what you’re writing about.

Google 96

Google Keywords FAQ Custom Publishing 96

Martech

MAY 3, 2023

What other meta-information does your system collect that may be made available via API? Is there a workflow built in that allows us to coordinate the work of our marketing, content, web development and social media teams across the organization? SEO platforms help marketers draw more insights from their work. Why we care.

Enterprise Management 108

Enterprise Management Digital Asset Management Work Management Marketing Management 108

Marketing Insider Group

JANUARY 30, 2023

The classic (and long pursued) 80/20 model finally gets flipped, and less time chasing spent data and more time using it for improved analysis and decision-making. AI and Machine Learning (ML) and Business Intelligence (BI) are indeed game changers. Orchestration, certification, and collaboration are key.

Thought Leadership 204

Thought Leadership Trends SME Paid Search Agency 204

seo.co

MAY 10, 2021

They get a small fee for letting you use their tools, and you get to run an SEO agency without doing any of the hard work. However, luckily with so many White label SEO services working in the industry, you can easily find the best tools by going through their reviews. API access. Work on numerous projects. Audit tools.

Enterprise Management 99

Enterprise Management Work Management Marketing Management Paid Search Agency 99

Zoominfo

AUGUST 19, 2021

A comprehensive DaaS solution includes two interconnected layers: a data access layer that delivers the data points to be woven together, and a data management layer that provides the maintenance and enhancement services needed to make data work across an organization. Data Access Layer It all starts with data.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Lead Ranking 100

Webbiquity

JULY 23, 2022

For example, synthetic identity fraud with SEON : it’s anti-fraud detection software is popular for reducing fraud rates with real-time data enrichment and advanced use of APIs. Digital footprint analysis. Another powerful method of stopping synthetic ID fraud is by using digital footprint analysis.

Tips 136

Tips Multi-Channel SIC Work Management 136

Atomic Reach

APRIL 3, 2023

Inconsistent measurement standards and biased data inputs skew data analysis and yield misleading results. Our proprietary AI platform uses over 600 API connections to deliver unbiased creative intelligence that informs campaign concepts, content production and influencer selection.

Creativity 59

Creativity Advertising Agencies API Class 59

Customer Experience Matrix

MAY 2, 2021

The two big ones are: most of the work in deploying a CDP is in data collection, which includes identifying source systems, understanding their contents, deciding which elements to include, and defining transformations to make the data usable. This work is the same whether you’re building or buying. That should be true in most cases.

Work Management 292

Work Management Marketing Management Buy Ad Building 292

Convince & Convert

OCTOBER 2, 2015

But the founders seem to have all of the details worked out, including linking accounts to Facebook to help promote “integrity features” of the app. Thankfully, the Facebook API won’t allow such activity. And Facebook’s automatic API limits didn’t even stop them. They said “integrity.”

Marketing Analytics Tools 134

Marketing Analytics Tools API Internet Marketing Barriers 134

BuzzSumo

AUGUST 27, 2019

If you work in content you have most likely seen our data, trialled our product, or, even better, are a happy customer. Content analysis is what we’re famous for, but it turns out we can do way more than that. Automate with our API. Chances are you can automate much of that work by familiarizing yourself with our APIs.

API 91

API Screencast Ideal Customer Profiles Paid Search Agency 91

Hubspot

APRIL 2, 2021

Nowadays, media buying is done in one of two ways: Direct buy – Media buyers forge relationships with publishers to negotiate ad inventory, e.g., working with a newspaper to have an ad placed in the upcoming issue. How Digital Media Buying Works. Criteo's flexible attribution models also make data analysis easier for teams.

Buy 83

Buy Work Management Cost Per Thousand Marketing AI 83

PathFactory

APRIL 13, 2023

Website Tools leverages data from these three key categories to deliver highly relevant and contextual content experiences that provide more insight into content analysis, visitor profiles, and visitor behavior. Marketers now have to work with content, data and technology in ways they never have before – is your team ready?

Top of Funnel 52

Top of Funnel B2B Marketing Analytics Tools Account Based Marketing 52