KoMarketing Associates

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21 PPC Lead Generation Tools for More High-Quality Leads

KoMarketing Associates

So while many of the tools we’ve listed here are expressly for ppc, a couple are for optimizing what happens after the click. Some of these ppc tools may be brand new to you, some will be familiar. PPC Lead Generation Competitive Analysis Tools. Ahrefs is another tool that has similar functionality to SpyFu.

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8 Essential Resources for Competitive Analysis in B2B Online Marketing

KoMarketing Associates

Competitive analysis is a crucial component of every SEO program. While we always use some level of competitive review when starting new programs, this analysis is incredibly valuable for ongoing work as well. While much of what I wrote still remains true, the tools and resources continue to evolve and improve.

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How to Map SEO Keyword Research to the B2B Buyer Journey

KoMarketing Associates

Seven of the first 10 results for this keyword phrase offer definitions and information about “customer experience management” There is also one software review, one list of strategies related to this term, and only one product listing. Customer Experience Management.

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5 Places B2B Marketers Can Find Blogging Inspiration

KoMarketing Associates

Is your audience always wondering how to integrate your product into their existing software? You can still use Google Analytics and Search Console Tools to see overarching search trends: Bing Webmaster Tools offers similar data as well, and if you want a broader look, try the free search tool [link] (which I have no affiliation with).

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Our Favorite Blog Posts & Articles for 2016: 5th Annual Edition

KoMarketing Associates

While our own analysis and experience helped to shape the themes chosen, so did the developments and experience from digital marketing professionals from around the world. By adding AMP functionality (and Analytics tracking) to their blog, we saw an immediate uptick in mobile traffic. The Definitive Guide to Keyword Research.

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10 B2B Marketing Infographics Outlining Strategies & Tactics for the New Year

KoMarketing Associates

It had me thinking about the fact that while our job as B2B marketers is getting more challenging, so much more information is accessible to us for analysis and strategic development. 25 Outstanding Content Marketing Tools For Your Brand. 25 Outstanding Content Marketing Tools For Your Brand. The Science of B2B Online Marketing.

Tactics 120
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Our Favorite Blog Posts & Articles for 2016: 5th Annual Edition

KoMarketing Associates

While our own analysis and experience helped to shape the themes chosen, so did the developments and experience from digital marketing professionals from around the world. By adding AMP functionality (and Analytics tracking) to their blog, we saw an immediate uptick in mobile traffic. The Definitive Guide to Keyword Research.

Adwords 120