Remove Analysis Remove Analytics Remove Article Remove Software Remove Tools
article thumbnail

8 Content Marketing Research Tools You Should Be Using

Marketing Insider Group

That’s where content marketing research tools come into play, streamlining the processes and turning challenges into opportunities. In this blog post, we explore some of the top content marketing research tools that have not only revolutionized the way we work, but are also part of our own toolkit. Competitor analysis.

article thumbnail

How to use AI analytics for targeted business decisions

Sprout Social

Add to these, workflow inefficiencies, data silos and rising costs, and there’s a growing need for tools that can help give you an edge. Enter AI analytics. In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. What is AI analytics?

Analytics 114
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to use LinkedIn hashtag analytics to boost content reach

Sprout Social

In this article, we’ll dive into why hashtags matter, how they boost your brand’s visibility and how to use LinkedIn hashtag analytics to add fuel to the fire of your LinkedIn marketing strategy. Table of Contents What are LinkedIn hashtag analytics? This is where LinkedIn hashtag analytics come into play.

Linkedin 103
article thumbnail

9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

Enter web analytics tools. Note: This is a comprehensive guide, so if it’s too long to read, we can answer any questions you might have about web analytics. Web analytics tools can help you find the answer to nearly any question you have about your website or customers. Content analytics tools.

article thumbnail

5 Types of AI All Marketers Should Know About

Marketing Insider Group

Today, AI is nearly as intertwined with marketing as traditional technology tools, like CRM systems and email marketing platforms. That’s what we’ll cover in this article. Popular use cases for AI include: personalization, sentiment analysis, predictive analytics, optimized advertising, and content generation.

article thumbnail

Sales Call Recording: Tools, Strategies, and Tips

Salesforce Marketing Cloud

But to get these benefits, you need to know what sales call recording software to use — and how to use it. What you’ll learn: What is sales call recording software? Watch the demo What is sales call recording software? Sales call recording software records and stores telephone conversations in a digital format.

Tools 59
article thumbnail

Why Marketing Management Must Master Deep Digital Analytics

ViewPoint

“But why,” she asked, “do I need to master deep digital analytics? She needs a bigger picture of the marketing return on investment, which is only available by looking deeply into the digital analytics. I have people to do that and we get website stats. We know geo distribution, client and platform by user.”. is a familiar refrain.