Everything Technology Marketing

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Welcome to Everything Technology Marketing

Everything Technology Marketing

Topics will include go-to-market planning, branding, lead generation, campaign management, competitive analysis, marketing tactics, social media and more. Sure there are already tons of blogs on marketing but few with a B2B technology focus. As with all my blogs, this is not a one-way blog where I write about my thoughts on tech marketing.

Planning 100
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Leveraging Actionable Customer Data for Revenue Growth

Everything Technology Marketing

The quality of your customer data greatly affects the data analysis. Performing this type of analysis enables your organization to use data to create customized marketing initiatives and develop personalized marketing programs that will engage your prospects and customers. Clean customer data that is updated regularly.