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4 Tips to Power Up Prospecting in 2015: #1 Believe it Works!

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We’ll review each tip one at a time—but first, let''s see what they are: Mike Weinberg’s 4 Tips to Power Up Prospecting in 2015: Part 1: Tip #1 Believe it works. Tip 1: You have to BELIEVE prospecting works. These are the folks who conspire to tell you that prospecting doesn’t work. Part 2: Tip #2 Commit to It. Simplified.:

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The Top Ten Actions to take from the book: "Social Marketing to the Business Customer"

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I recently read Paul Gillin and Eric Schwartzman’s book: “Social Marketing to the Business Customer” I liked the book (so much so that I wrote an Amazon recommendation) for a number of reasons. “Social media prospecting works best when experts get involved.” First, I like the format.

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4 Tips to Power up Prospecting in 2015: #2 Commit to It!

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After listening to his captivating and insightful presentation at the 2015 Virtual Sales Kickoff , I asked him if I could share his “4 Tips to Power Up Prospecting in 2015”: Part 1: Tip #1 Believe it works. Don’t let people pile extra work on you. If you have the option, work from home or find an empty conference room.

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Good Reads for B2B Marketing - Protect Your Online Reputation

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Use tools such as Google Alerts, Social Mention and Topsy to discover your online rep, and work on building a positive online brand for your company. History and context can make an e-mail more like a conversation, says Donald Parsons, Amazon''s global e-mail director. Via ClickZ. Via eMarketer. The Most Effective E-mails Are Personal.

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4 Tips to Power Up Prospecting in 2015: #3 Sharpen Your Story!

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You can catch the rest of his tips here: Part 1: Tip #1 Believe it works. The Essential Handbook for Prospecting and New Business Development became a #1 Amazon Best-Seller and spent a full year as the Top-Rated book in its category. This is the third installment of a 4 part series. Part 2: Tip #2 Commit to It. Simplified.:

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Marketing and Sales: Done Well (2015) Do Better (2016) - Part 3 of 3

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Companies who were duped into believing that “everything had changed” and that “nothing that used to work still works anymore” experienced a wake-up call once these wonderful new methods didn’t deliver the promised results. Mike provides the blueprint for 1:1 meetings, great sales meetings, and how to work with reps in the field.

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4 Tips to Power Up Prospecting in 2015: #4 Use the Telephone!

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Part 1: Tip #1 Believe it Works. No wonder people say it no longer works—that is, except for Mike (and me). To recap, here they are again: Part 1: Tip #1 Believe it Works. His final tip is a passionate plea calling all sales reps to return to the telephone. Part 2: Tip #2 Commit to It. Part 3: Tip #3 Sharpen Your Story.

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