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The Effective Marketer

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Kindle Marketing Lessons « The Effective Marketer

The Effective Marketer

When I got the Kindle, one of the first things I wanted to do was to get the Wall Street Journal delivered to my e-Book, and Amazon was offering it. Why would Amazon increase the price substantially without giving customers any additional benefit is still a controversial subject , but the lesson is clear: Unless you have a good reason (i.e.

Planning 100
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The New Rules of Lead Generation: Book Review

The Effective Marketer

For more information about the book, check it out on Amazon and on the book’s website. Regardless of these issues, the book is still a good source of information for those starting off in their marketing careers. Book Review Lead generation book david t. scott new rules of lead generation review'

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The New Rules of Lead Generation: Book Review

The Effective Marketer

For more information about the book, check it out on Amazon and on the book’s website. Regardless of these issues, the book is still a good source of information for those starting off in their marketing careers. Book Review Lead generation book david t. scott new rules of lead generation review'

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How Viral Marketing Can Kill You

The Effective Marketer

As Scott tells in his book, he was into motivational speaking and decided to put out a short video (this was in 2004, way before YouTube became the default video sharing site) in his website. Be prepared for the traffic : can your website, call center, sales reps, and other relevant operations handle the potential surge in traffic?