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3 Marketing Strategies That Brands Need to Reinforce in 2022

Marketing Insider Group

Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. And understanding influence has a much longer shelf life of value than a viral TikTok video. He’s also an adjunct professor at San Jose State University, TEDx speaker and content creator on YouTube. It’s not cool, fun or exciting.

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How to Learn Social Media Without Getting Scammed

Contently

This February Austin McBroom, former college basketball star and patriarch of YouTube ‘s ACE Family, launched an online social media course. Several articles, like the link above, and YouTube videos accused McBroom of running a scam. It seemed like a great deal—at least, he did his best to make it look like one. And it can be.

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How Viral Marketing Can Kill You

The Effective Marketer

Viral Marketing, or the spread of ideas (also called Word of Mouth Marketing) is usually thought of as a good thing. But sometimes the “viral” element more closely resembles the bad kind, the on that kicks you in the teeth and puts you out in bed for a week. That’s what this next episode of his viral marketing gone wrong reminds me of.

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Innovations in Search and Social [July 2023]

QuanticMind

Many authors have found overnight success from BookTok, and some are now concerned that the social media company’s promotion of its own books will compromise the ability of authors unaffiliated with 8 th Note Press to achieve virality. share of US video ad spend and anticipating double-digit growth for YouTube’s CTV offering this year.

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Which Hogwarts House Are You? Content Marketer’s Edition

Marketing Insider Group

Whether it’s through their massive YouTube library, engaging social media, or in-person sporting events, Red Bull has mastered the art of telling people how their product can make them feel — and making them want to experience it firsthand. They break down would-be complex topics in ways average marketers can understand.

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The 20 Best Growth Hacking Strategies to Skyrocket Your User Base

Optinmonster

Implement Viral Marketing Campaigns Create shareable content or campaigns that encourage users to share with their networks. Dropbox’s referral program offered extra storage space for both the referrer and the referred, leading to viral growth. Examples include: Viral marketing campaigns. Leveraging social proof.

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Content Marketing Rewind: Everything That Happened in 2021

ClearVoice

Here are some examples of riveting influencer campaigns of 2021, along with highlights of the campaign: Chipotle : The brand launched a Chipotle Creator Class of 15 influencers, including viral TikTok creators, to promote Chipotle to the masses. Personalized content. McDonalds : The fast food company is staying relevant now more than ever.