The Effective Marketer

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Kindle Marketing Lessons « The Effective Marketer

The Effective Marketer

When I got the Kindle, one of the first things I wanted to do was to get the Wall Street Journal delivered to my e-Book, and Amazon was offering it. Why would you make it difficult for a loyal customer to continue using your product? Thank you, Amazon, for teaching us a lesson. Isn’t that unbelievable? FIFTY percent!

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