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Biznology
MARCH 27, 2014
Traditional brick-and-mortar stores have struggled to keep up with technology digital retail giants like Amazon provide that basically allows customers to comparison shop for items on a shelf – then hit the “buy” button on their smartphone to purchase it elsewhere.
Biznology
MARCH 27, 2014
Traditional brick-and-mortar stores have struggled to keep up with technology digital retail giants like Amazon provide that basically allows customers to comparison shop for items on a shelf – then hit the “buy” button on their smartphone to purchase it elsewhere.
Biznology
OCTOBER 21, 2013
How do we optimize biddable media where almost no consumers click on ads and even fewer purchase directly from clicking on an ad? Image by None via CrunchBase. Biddable media and story telling. In order to optimize biddable media our role is to align the brand with things that matter to the consumer. Behavioral Mapping. Measurement.
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