These 7 Brands Take Personalized Marketing to a New Level
Hubspot
MAY 1, 2017
Penned by Charles Duhigg, it was written largely as a follow-up to what became a public incident: An angry father marched into a Minnesota Target store, demanded to know why his teenage daughter received coupons for baby products, only to later find out that she was, in fact, pregnant. Amazon’s personalization efforts aren’t exactly new.
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