ViewPoint
MAY 9, 2013
Online content in the sales and marketing industries is dynamic and constantly changing. The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. Via Marketing Land. 5 Compelling Reasons To Launch B2B Mobile Landing Pages Now. Via ComputerWorld.
ViewPoint
OCTOBER 27, 2011
I recently read Paul Gillin and Eric Schwartzman’s book: “Social Marketing to the Business Customer” I liked the book (so much so that I wrote an Amazon recommendation) for a number of reasons. “Social media isn’t a task to be delegated to the marketing department.” Social marketing is pull.
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ViewPoint
JANUARY 22, 2016
The panelists include: Ardath Albee – Marketing Interactions. Matt Heinz – Heinz Marketing. One the things I was most pleased to see with many B2B companies (and in the sales blogosphere) in 2015 is a return “reasonable” thinking when it came to inbound marketing and social selling regarding their place in a sales effort.
ViewPoint
NOVEMBER 29, 2011
I am deeply honored to be selected as a finalist in two categories for the 2011 Top Sales & Marketing Awards. Now in its second year, the Top Sales & Marketing Awards combine peer voting with a judging panel of industry experts to recognize leading sales and marketing books, articles, thought leaders, solutions, resources and tools.
ViewPoint
MARCH 26, 2015
The Essential Handbook for Prospecting and New Business Development became a #1 Amazon Best-Seller and spent a full year as the Top-Rated book in its category. Sales Process Sales & Marketing Management' In 2014, he was named a Top Sales Influencer by Forbes and OpenView Labs, and his first book New Sales. Simplified.: Web: [link].
ViewPoint
MARCH 24, 2015
Throughout the presentation, he debunks the argument of inbound marketing “experts” and social selling gurus who preach that outbound is out, and inbound is … well, in. For one thing, inbound marketing alone can never generate enough leads to work and fill a pipeline. Prospect Development Outbound Marketing' Simplified.:
ViewPoint
MARCH 27, 2015
The Essential Handbook for Prospecting and New Business Development became a #1 Amazon Best-Seller and spent a full year as the Top-Rated book in its category. Sales Process Sales & Marketing Management' In 2014, he was named a Top Sales Influencer by Forbes and OpenView Labs, and his first book New Sales. Simplified.: Web: [link].
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