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On the limits of personalization

Biznology

This involves powerful analytics, tagging, content strategy, data science, and artificial intelligence (AI). Think Amazon. Even at Amazon, I continue to get pushed offers for things I no longer need because I already bought them. So a GDPR strategy and execution plan is mandatory. I suspect GDPR is only the beginning.

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Top eCommerce Strategies for 2023

TrustRadius Marketing

If you have an online business, eCommerce strategies can help you maximize your potential. An effective eCommerce marketing strategy can help you boost revenue and expand your market share. Here are some of the best strategies to consider for eCommerce success in 2023. . The Importance of Digital Marketing and SEM.

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Content + Intent Data: The Rise of First-Party Data

Content4Demand

We recently gathered 10 intent data experts and power users and collected their tips and insights in The Content + Data Connection: 10 Top Marketing Executives Explore the Rewards of Integrating Intent Data into Content Strategies. How are B2B companies using intent data to inform the content they’re creating in terms of topics and formats?

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Top eCommerce Strategies for 2023

TrustRadius Marketing

If you have an online business, eCommerce strategies can help you maximize your potential. An effective eCommerce marketing strategy can help you boost revenue and expand your market share. Vendors like SimilarWeb and Owler are great sources of information on competitors and market trends. This can be a double-edged sword.

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Top eCommerce Strategies for 2023

TrustRadius Marketing

If you have an online business, eCommerce strategies can help you maximize your potential. An effective eCommerce marketing strategy can help you boost revenue and expand your market share. Vendors like SimilarWeb and Owler are great sources of information on competitors and market trends. This can be a double-edged sword.

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75 PPC Influencers Who Are Changing The Game

Atomic Reach

These numbers are huge and the professionals on this list will readily share their experiences and insights on the topic with anyone searching for more practical information. Andrew Goodman is a founder at Page Zero with a goal to bring some structure to the chaotic SEM segment. Joe Kerschbaum is a SEM author and columnist.

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21 PPC Lead Generation Tools for More High-Quality Leads

KoMarketing Associates

SpyFu can show you detailed information about your competitors’ SEO and pay per click campaigns, including keywords , estimated spend, estimated traffic, and even the ads they’ve run. It can help you: analyze your ppc strategy and your competitors’ strategies. PPC Lead Generation Competitive Analysis Tools. Facebook Ads Library.