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JULY 7, 2010 [Amazon, Facebook] Top 40 Posts and Hot Topics of Inbound Marketing and Social Media
What You Can Learn About Prospects from the Content They Read – 4 Questions for Ardath Albee - Funnel Focus , June 15, 2010 One of the benefits of marketing automation is that it provides marketers with the ability to see how prospects interact with their marketing content. Lead scoring assigns points based on the prospects’ behavior in relation to specific content over time—in addition to points for demographic fit and recency. What’s a Facebook fan worth? I’ve had a few clients ask me recently what a Facebook fan is worth. Facebook (165). Enjoy.
JULY 7, 2010 | B2B MARKETING ZONE POSTS
[Amazon, Facebook] Top 40 Posts and Hot Topics of Inbound Marketing and Social Media
B2B Marketing Zone can personalize the content based on your interests, your LinkedIn profile, what you share on Twitter and LinkedIn, and what content people similar to you are sharing. More on Content Personalization
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