| || |
|Page 1 of 1 || Previous | Next |
| | NUSPARK
JANUARY 21, 2012 The B2B Lead Generation-Demand Generation Book “Hall of Fame”
B2B lead generation and lead management is a complicated process that can’t be detailed all in one book. If you’ve toured the NuSpark Marketing website, it’s evident that proper funnel optimization and lead management approaches must focus on the specific micro elements of the funnel in order for the entire lead generation process to work seamlessly.
| | FEARLESS COMPETITOR
MARCH 10, 2011 “If we just do _, everything will be fine”
“We don’t have time to bring in a leads generation consultant. If it were that easy to crank up B2B lead generation, savvy companies like Eloqua , Kinaxis , Amazon and Zappos would be a dime a dozen. You need to craft stories and build solid processes, like comprehensive lead nurturing programs. Quality leads matter. They are not.
| || || |
B2B Marketing Zone can personalize the content based on your interests, your LinkedIn profile, what you share on Twitter and LinkedIn, and what content people similar to you are sharing. More on Content Personalization
Sign-in using your social networks so we can begin to personalize your experience.
We need your email and password to allow you to log into your personalization features.
Enter your email address to reset your password. A temporary password will be e-mailed to you so that you may log in.