NuSpark Consulting

JANUARY 21, 2012

B2B lead generation and lead management is a complicated process that can’t be detailed all in one book. It’s easier said than done which is why firms like mine exist, to implement proper lead generation tactics that build revenue. Books are listed by funnel category. Brian Carroll. Ardath Albee.

Demand Generation 100

Demand Generation Lead Generation Demand Generation 100

Heinz Marketing

JANUARY 14, 2019

Thank you to all our many followers of Sales Pipeline Radio. The 30 minutes goes quickly as it is fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. I, along with our guests, cover a wide range of topics, with a focus on sales development and inside sales priorities.

Sales Management 57

Sales Management Top of Funnel B2B Sales Eloqua 57

chiefmartech

JUNE 10, 2016

After this, I started my second business in sales training. There, I was introduced to Eloqua in 2003 as a means to generate leads for our resellers. I loved it so much that I went to work at Eloqua as their first VP of Professional Services. As they say, garbage in leads to garbage out.

Marketing Automation Services 40

Marketing Automation Services Marketing Automation Planning Automation 40