Buzz Marketing for Technology

MARCH 25, 2010

Customers have been adopting Social Media for the last few years and I think it is fair to say that we Social Media has gone mainstream especially after last year. Last time I checked those are some pretty good outcomes especially since the cost of acquiring new customers is 5 to 20 times more expensive than retaining existing customers.

Service 100

Service WOM RSS Digg 100

Buzz Marketing for Technology

APRIL 15, 2010

Zappos was founded in 1999 and sold to Amazon for $1.2 Zappos is powered by its customer service and was built on the premise of WOWing each and every customer. It’s that WOW or should I say WOM that enhanced the value of their marketing and attracted a player like Amazon. So why not treat it that way now?

WOM 100

WOM Service Word of Mouth Paid Search Agency 100

Hubspot

JUNE 19, 2014

The four steps of the now somewhat outdated Purchase Funnel, wherein customers travel from consideration to purchase. Internet hosting that provides computer-based services to customers over a network. APIs facilitate the data needed to provide solutions to customer problems. Examples: Amazon, Apple, Nike. See SaaS.).

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28

B2B Marketing Zone Posts

JULY 7, 2010

So much noise is created on a daily basis through content publishing that it’s a real challenge to find anything meaningful. Back in March, we published a blog post: Vital Statistics for B2B Marketers – with the aim of trying to make some sense of what’s going on – and the fundamental changes that are underway. Customers. -

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40

Hubspot

MARCH 10, 2016

APIs facilitate the data needed to provide solutions to customer problems. For example, Amazon, Apple, and Nike are primarily B2C companies. The bottom of the funnel refers to a stage of the buying process leads reach when they’re just about to close as new customers. For example, Google and Oracle are primarily B2B companies.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28