Zoominfo

OCTOBER 2, 2019

All ZoomInfo products and services are fueled by a comprehensive database of companies and business professionals. Our customers use ZoomInfo’s tools to search for specific companies, employees within certain companies, revenue information, recent web mentions, financial details, and more. Let’s dive right in!

Paid Search Agency 100

Paid Search Agency Work Management Marketing Management Companies 100

Zoominfo

SEPTEMBER 5, 2023

Here’s how adding best-in-class ZoomInfo B2B data to your data supply chain can further optimize your AI models to produce new data insight, create realistic simulations, and design novel solutions. With a foundation of the most comprehensive B2B data available, it’s possible to turn those challenges into opportunities with plenty of upside.

Marketing AI 130

Marketing AI Lead Ranking Zoominfo Optimization 130

Zoominfo

APRIL 11, 2022

California has been setting the pace on consumer privacy protections for nearly two decades, passing laws that regulate how businesses like Amazon, Google and Facebook can collect, store and use consumer data. The new regulations being developed are intended to give clear guidance on how companies can meet the requirements of the law.

Paid Search Agency 100

Paid Search Agency Privacy Advertising Agencies Ad Agencies 100

Zoominfo

APRIL 22, 2020

ZoomInfo recently covered the various ways in which companies are stepping up during the pandemic to support their employees , like paying hourly workers who have no hours, giving out cash bonuses, and taking a no-layoff pledge. Ways Companies are Supporting Customers During COVID-19. Keeping us connected. Thinking of our kids.

Paid Search Agency 173

Paid Search Agency Companies Work Management Marketing Management 173

Zoominfo

JUNE 10, 2022

Inside the ZoomInfo platform, we carefully curate actionable insights sourced through web crawlers, automated surveys, and our in-house research team. ZoomInfo builds these valuable data points, which we call Scoops, to help you hit your number. Want more actionable insights and noteworthy company news?

Zoominfo 130

Zoominfo Advertising Agencies Amazon Work Management 130

Zoominfo

AUGUST 11, 2022

To help solve that problem, ZoomInfo TalentOS is now equipped with Advanced Smart Filters that allow recruiters to fine-tune their candidate search. Smart Filters Enable Data-Driven Candidate Searches Say you’re a recruiter looking for candidates with a specific skill set at a competing company.

Zoominfo 130

Zoominfo Startups Work Management Top of Funnel 130

Zoominfo

JANUARY 8, 2021

Interestingly, many companies who’ve caught the travel bug in the form of business expansion projects — both within the U.S. In fact, according to data from ZoomInfo, company expansion maintained relative momentum, both nationally and internationally, through 2020. and globally — appear to have largely maintained those goals.

Zoominfo 246

Zoominfo Paid Search Agency Amazon Case Studies 246

Zoominfo

OCTOBER 13, 2021

At ZoomInfo, we use gift-giving with our customers no matter where they are in the demand generation funnel. Direct mail gifting is a demand generation tactic that assists other channels by cleaning up after them,” says Mitchell Hanson, director of demand generation at ZoomInfo. On average, orders almost doubled.

Sales Management 130

Sales Management Top of Funnel Lead Ranking Marketing Qualified Leads 130

Customer Experience Matrix

DECEMBER 13, 2020

walled gardens (Facebook, Google, Amazon) face increasing competition from walled flower pots – that is, businesses with less data but a similar approach. None of these has the data depth or scale of Facebook, Google, or Amazon but their audiences are big enough to be interesting. shoppable video is growing rapidly.

Marketing AI 367

Marketing AI Privacy Peer-to-peer Amazon 367

Zoominfo

MAY 21, 2019

Welcome to the May edition of the ZoomInfo B2B Blog Post Round-Up series. For those of you who are new to this series, we use each monthly round-up to feature content created by the ZoomInfo writers for outside publications. By now, most of us are familiar with the “Amazon” experience. Let’s get into it! Continue reading.

Zoominfo 189

Zoominfo B2B Work Management Marketing Management 189

Zoominfo

FEBRUARY 2, 2021

Not to mention, the alluring temptation of Amazon’s ‘frequently bought together’ section. It works so well that Amazon once claimed up to 35% of its revenue comes from cross-selling. ZoomInfo found that there was a higher amount of interest in cross-selling and integrations compared to product development at Fortune 500 companies.

Cross-Selling 162

Cross-Selling Lead Ranking Top of Funnel Zoominfo 162

Zoominfo

JUNE 12, 2019

For those unfamiliar, Jeb is the CEO of Sales Gravy, a sales training organization known by many as THE sales acceleration company. Through Sales Gravy, Jeb has worked with numerous Fortune 500 companies to build top-performing sales teams, including Paycom & Autozone, just to name a few. Trish is also a renowned author.

B2B Sales 188

B2B Sales B2B B2B Thought Leadership Zoominfo 188

Zoominfo

FEBRUARY 2, 2021

Not to mention the temptation of Amazon’s ‘frequently bought together’ section. It works so well that Amazon once claimed up to 35% of its revenue comes from cross-selling. ZoomInfo found that there was a higher amount of interest in cross-selling and integrations compared to product development at Fortune 500 companies.

Cross-Selling 130

Cross-Selling Lead Ranking Zoominfo Top of Funnel 130

Zoominfo

JANUARY 8, 2021

Interestingly, many companies who’ve caught the travel bug in the form of business expansion projects — both within the U.S. In fact, according to data from ZoomInfo, company expansion maintained relative momentum, both nationally and internationally, through 2020. and globally — appear to have largely maintained those goals.

Zoominfo 130

Zoominfo Paid Search Agency Amazon Case Studies 130

Zoominfo

JUNE 28, 2022

before them, decentralized Web3 technology companies have attracted significant sums from investors. Tier 1 is comprised of larger companies that provide the underlying architecture powering decentralized web applications. This includes companies such as Alchemy and Blockdaemon, as well as projects being led by Coinbase and Google.

Startups 100

Startups Web 2.0 Digital Asset Management Work Management 100

Zoominfo

JUNE 3, 2018

4 Lessons ZoomInfo Learned From Their Own ABM Campaign. Consider these statistics: Companies that have an ABM strategy in place generate 208% more revenue for their marketing efforts than companies that don’t use an ABM strategy ( source ). So, like many companies, ZoomInfo decided to give ABM a shot.

Account Based Marketing 154

Account Based Marketing Data Hygiene B2B ABM 154

Zoominfo

JULY 25, 2018

Research shows the appeal for personalization is high, with 80% of survey respondents indicating they are more likely to do business with a company if it offers personalized experiences and 90% indicating that they find personalization appealing ( source ). Amazon is a prime example of successful personalized marketing in the digital sphere.

Top of Funnel 150

Top of Funnel Planning Buyer Personas Multi-Channel 150

Zoominfo

OCTOBER 25, 2018

The criteria involved in B2B lead scoring may involve data points like industry, company size, or a completed action such as a form submission or content download. If you’ve used the Internet at any time in the past decade, it’s safe to assume you’re familiar with e-commerce sites like Amazon. Offer recommendations in real-time.

Lead Ranking 189

Lead Ranking B2B Marketing Lead Scoring B2B 189

Zoominfo

FEBRUARY 7, 2019

But, as more and more companies adopted the same tactics, consumers were inundated with marketing messages– some meant for them, some inapplicable. Amazon Prime, Uber, Postmates, you name it– there’s an on-demand service for just about everything. Contact ZoomInfo today to learn more about our data intelligence platform.

Conversion 174

Conversion Planning Zoominfo Paid Search Agency 174

Zoominfo

MARCH 12, 2020

But today, AI is being used in every facet and function of companies, including human resources. Whether your company has already embraced AI, or is simply considering adopting new software, read on to learn more about AI and human resources. 50 percent of HR executives recognize that AI has the power to transform key dimensions of HR.

Resources 130

Resources Budget Programs Resource Management High Quality Lead 130

Zoominfo

OCTOBER 9, 2018

When’s the last time you asked Siri for a favor, placed an order through Amazon’s Alexa, or chosen to watch a movie title recommended by Netflix? Although valuable, this data only provides insight into interactions within your company. Unsurprisingly, this provides a very limited view of a company’s target audience.

Marketing AI 113

Marketing AI Ideal Customer Profiles Bandwidth Zoominfo 113

Zoominfo

APRIL 2, 2020

As the coronavirus pandemic has continued to worsen, large companies like Amazon, Microsoft, Google, and many others have either encouraged employees to work from home or mandated it. Despite this, the transition to working from home is fundamentally more difficult for smaller businesses and not nearly as widespread.

Small Business Marketing 179

Small Business Marketing Amazon Business Google 179

Zoominfo

OCTOBER 20, 2021

As a response, companies large and small have stepped up for their employees. While many companies have taken simple preventative measures like sanitizing the workspace, implementing a work-from-home strategy , or updating their sick leave policy, others have found creative ways to boost morale. million followers.

Amazon 130

Amazon Thought Leadership Work Management Twitter 130

Zoominfo

DECEMBER 3, 2019

When applied to sales and marketing, predictive analytics forecasts companies most likely to buy or take future action relevant to your business. The criteria involved in B2B lead scoring may involve data points like industry, company size, or a completed action such as a form submission or content download. How exactly does that work?

B2B Marketing 100

B2B Marketing Lead Scoring Lead Ranking B2B 100

Customer Experience Matrix

OCTOBER 29, 2015

Openprise also integrates today with Google Apps and the Amazon Redshift database. Openprise already has special features to standardize job titles and roles and is working on company name clean up. It plans to add connectors for Dun and Bradsteet , Zoominfo and Data.com to verify and enhance customer information.

Work Management 120

Work Management Marketing Management Marketing Automation Services Lead Ranking 120

Hubspot

AUGUST 30, 2023

In 2023, most companies will use chatbots to automate administrative tasks such as greeting potential customers, qualifying leads, booking meetings, and answering FAQs to allow sales reps to prioritize more meaningful activities requiring human expertise. And chatbots' popularity is expected to rise quickly. Image Source 6. The remedy?

Marketing AI 59

Marketing AI Top of Funnel Lead Ranking Work Management 59

Zoominfo

AUGUST 24, 2022

According to Gartner , companies estimate they lose on average about $13 million per year because of bad data. With ZoomInfo’s recent partnerships with Snowflake , Amazon Web Services , and Google BigQuery , getting access to reliable third-party B2B data becomes a streamlined process.

Ideal Customer Profiles 130

Ideal Customer Profiles Marketing Analytics Tools Work Management Marketing Management 130

Outgrow

FEBRUARY 4, 2022

Big brands like Maybelline and Amazon use ecommerce recommendations on their website. It is a go-to platform for clients to find company reviews and select a suitable product for their use-case across industries. G2 has access to huge amounts of intent data on companies owing to the reviews dropped by people on its website.

Intent Data 52

Intent Data Intent Peer-to-peer Outgrow 52

Hubspot

JULY 13, 2023

So depending on the company size, hardware, software, or labor costs, be ready to spend from a few thousand bucks to several million dollars. This can be extremely expensive for startups and companies that are still in their early stages of development. Think of Gong as an example. Bottom line: AI isn’t right for every sales team.

Marketing AI 52

Marketing AI Tips Work Management Ethics 52

Zoominfo

APRIL 2, 2020

to discuss the future of one of the world’s largest biotech companies. As the coronavirus pandemic has continued to worsen, large companies like Amazon, Microsoft, Google, and many others have either encouraged employees to work from home or mandated it. ZoomInfo’s data show that, among companies with 50+ employees, a mere 3.3%

Small Business Marketing 100

Small Business Marketing Business Comparison Amazon 100

Zoominfo

JUNE 22, 2021

software would include App Tracking Transparency — an update that “requires apps to get the user’s permission before tracking their data across apps or websites owned by other companies for advertising.” So, for example, if you visit Amazon.com, Amazon may drop a cookie to track your behavior while you’re on the site.

Work Management 182

Work Management Marketing Management Privacy Zoominfo 182

Heinz Marketing

AUGUST 30, 2021

Spotify , iTunes , Blubrry , Google Play , iHeartRADIO , Stitcher and now on Amazon music. Another Canadian company. And so yeah 10% of any company’s revenue was a bit of a line item, and we’re going to get into this. What spun out of that, was we developed a second company. You can even ask Alexa!

Ideal Customer Profiles 113

Ideal Customer Profiles Enterprise Management Work Management Cross-Selling 113

Zoominfo

JUNE 22, 2021

software would include App Tracking Transparency — an update that “requires apps to get the user’s permission before tracking their data across apps or websites owned by other companies for advertising.” ZoomInfo MarketingOS Finally, ABM with data you can trust. Fast forward to April 2021: Apple announced that its iOS 14.5

Work Management 100

Work Management Marketing Management Zoominfo Privacy 100

Zoominfo

APRIL 27, 2022

Amazon announced an $888 million EU fine in its 2021 earnings report due to data violations. The consequences go beyond a price tag, as non-compliance negatively impacts company productivity, brand reputation, and disrupts business operations. Industry giants know the real costs of ignoring privacy regulations.

Ideal Customer Profiles 100

Ideal Customer Profiles De-duplication Data Hygiene Zoominfo 100

Zoominfo

JULY 8, 2022

ZoomInfo Scoops are actionable insights that are meticulously sourced from our research team, customer surveys, and web crawlers. Free Trial COVID testing closure Amazon has closed its in-house COVID testing center as coronavirus rates wane among employees. We’ve rounded up some Scoops from our platform to help you hit your number.

Paid Search Agency 130

Paid Search Agency Zoominfo Ad brokers Aggregators 130

Zoominfo

MAY 14, 2020

When applied to sales and marketing, predictive analytics forecasts companies most likely to buy or take future action relevant to your business. Fit data is the basics: the right contact at the right company. An identified company profile is the primary basic requirement of any kind of scoring or predictive analysis?—basic

Ideal Customer Profiles 162

Ideal Customer Profiles Enterprise Management Work Management Marketing Management 162

Zoominfo

MAY 14, 2020

When applied to sales and marketing, predictive analytics forecasts companies most likely to buy or take future action relevant to your business. Type #1: Fit Data Fit data is the basics: the right contact at the right company. The least predictive Opportunity data point was Company Awards. How exactly does that work?

Ideal Customer Profiles 113

Ideal Customer Profiles Enterprise Management Work Management Marketing Management 113