Amazon, Companies and Validation

My New Book, ‘Attack of the Customers,’ is now available

Paul Gillin

DECEMBER 18, 2012

Eleven months later, Attack of the Customers on sale on Amazon ! Now I’d like to ask for your support by liking the book on the Amazon page and registering your like on the book Facebook page. We make the case that companies have no choice but to invest in this area, though. Farming Out Customer Care.

Paid Search Agency

Paid Search Agency Word of Mouth Amazon Viral Marketing

How B2B and B2C Marketing Are Different

Paul Gillin

JANUARY 20, 2011

Probably the most important distinction between business and consumer marketing is that nearly every buying decision a business makes is driven by the need to solve a problem, pursue an opportunity or make or company more efficient. Business executives buy companies as much as they do products. Group consensus. Long-term relationships.

Work Management

Work Management Marketing Management B2B Marketing B2B

B2B Marketing Zone

Paul Gillin

My New Book, ‘Attack of the Customers,’ is now available

How B2B and B2C Marketing Are Different

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