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Companies Scramble to Report on COVID-19 Business Impact

Customer Experience Matrix

More surprising but prescient, given Amazon's labor troubles : just 42% felt confident that Amazon could get their online orders delivered on time. Media tracking company Comscore has also weighed in with an ongoing series of coronavirus analyses. At the moment, half the companies on the list are hiring.

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4 Events You Could Have Predicted with ZoomInfo Intent Data

Zoominfo

When a company is consuming a larger-than-usual amount of information on a particular topic, the ZoomInfo platform will display an intent spike for that account. We also run a live feed of companies spiking on various topics. Amazon Layoffs On Nov. 16, 2022, Amazon confirmed that it was laying off thousands of employees.

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Effective B2B eCommerce Marketing Tactics: From SEO to Social Media and Beyond

Webbiquity

While consumer ecommerce sites like Amazon, Etsy, and eBay get more media coverage, B2B e-commerce—the direct online marketing and selling of products or services between two companies, such as a wholesale supplier and retailer—is three and half times larger than B2C. What are B2B eCommerce Marketing Tactics?

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Marketer of The Month Podcast- EPISODE 092: Integrating PR Into Your Marketing Strategy for a Successful 2023

Outgrow

PR credibility vs social media credibility. EPISODE 092: Integrating PR Into Your Marketing Strategy for a Successful 2023. They don’t want to have the press release distribution company that they use, send out something wacky and, you know, zany even though that matches my personality. Future of blogging.

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PR Attribution: “It’s Just a Tough Sell”

LeanData

Moore, the head of global public relations for e-commerce intelligence company BloomReach, conducted a survey that contained a eye-opening discovery. Nearly half of all online consumers, Moore found, use Amazon as their starting point for product searches. The Amazon story was picked up by CNBC. Does your PR move the needle?

PR 53
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Top Eight B2B Marketing Strategies You Probably Shouldn’t Ignore

Webbiquity

Whatever it is, make sure that your B2B marketing strategies are centered around explaining how and why your company provides more value than any other option. So, when it comes to launching your business, it’s vital to be strategic about how you handle PR and media relations.

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PR Attribution: “It’s Just a Tough Sell”

LeanData

Moore, the head of global public relations for e-commerce intelligence company BloomReach, conducted a survey that contained a eye-opening discovery. Nearly half of all online consumers, Moore found, use Amazon as their starting point for product searches. The Amazon story was picked up by CNBC. Does your PR move the needle?

PR 40