Smashmouth Marketing

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Ethics & Wonder/Amazon's Mechanical Turk/Kiva

Smashmouth Marketing

Having already experimented with outsourcing some database work to India, we thought we should give a try to Amazon's Mechanical Turk. From the FAQ page: "Amazon Mechanical Turk is a marketplace for work that requires human intelligence. In the US, a white collar, non-managerial worker, earns $11 per hour.

Amazon 100
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Ethics & Wonder/Amazon's Mechanical Turk/Kiva

Smashmouth Marketing

Having already experimented with outsourcing some database work to India, we thought we should give a try to Amazon's Mechanical Turk. From the FAQ page: "Amazon Mechanical Turk is a marketplace for work that requires human intelligence. In the US, a white collar, non-managerial worker, earns $11 per hour.

Ethics 100
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Marketing Strategy of Going Negative -- Does Mudslinging Pay Off?

Smashmouth Marketing

Guest authored by Jill Konrath, who wrote the book Selling to Big Companies , it suggested language for more effective voice messages. He even posted a negative Amazon review on her book and posed a question about voicemails on LinkedIn that assaulted her anew (then pulled it off after a few days.)

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MarketingSherpa Marketing Summit, Richard Fouts of Gartner talks Social Media and Communications

Smashmouth Marketing

an information technology research and advisory company. Amazon still sells plenty of books, and BW, Harvard Business Review, and the Economist still sell lots of magazines and journals (especially when they do special editions on things like social computing). Fouts presented yesterday in Boston. I'm assuming you are talking Marcom?)

Gartner 100
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MarketingSherpa Marketing Summit, Richard Fouts of Gartner talks Social Media and Communications

Smashmouth Marketing

an information technology research and advisory company. And Amazon still sells plenty of books and BW, Harvard Business Review, and the Economist still sell lots of magazines and journals (especially when they do special editions on things like social computing). Fouts presented yesterday in Boston. But things go in cycles.

Gartner 100