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Inside Story: Behind HubSpot’s $32 Million Investment From Salesforce, Google and Sequoia

Hubspot

Here is an insider’s take on the round of financing we just closed with Salesforce.com, Google, and Sequoia. A few examples include Amazon, VMWare, Zappos, Salesforce.com, Google, and even Groupon. Editor's Note: For complete information about HubSpot's Series D funding round, please check out the official press release.

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Inbound Marketing’s Next Industry Disruption: The IT Reseller World

Hubspot

This trend, first popularized by Salesforce.com and now the dominant software model for start-ups in the last 10 years, reduces the need for large on-premise installation projects -- the bread and butter of the reseller community.

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Q&A with Will McInnes, CMO at Brandwatch

ClickZ

stars on Amazon and was a TEDx speaker in 2011. I initially joined the telemarketing team at a small start-up, doing a hundred outbound cold calls a day. We can’t do our jobs in the Brandwatch marketing team without Marketo and Salesforce.com. Q) Can you tell us one tool you cannot do without in your martech stack?

CMO 103
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5 Reasons Not to Give Inbound Leads to an Outbound Sales Team

Hubspot

a former sales director at Salesforce.com, and author of the Amazon best-seller, Predictable Revenue. Building a highly productive, modern sales organization requires increasing specialization of roles — and frankly, it's a big reason companies like Salesforce.com have such an amazingly phenomenal sales organization.

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Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011

Hubspot

Way back in September (seems so long ago), I had the opportunity to speak at Salesforce.com's Dreamforce conference (which is now the largest software conference in the world, with over 45,000 registrants). People hate outbound marketing (cold calls, spam, junk mail, etc.) Amazon, which is still a commercial company, or Netflix.