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9 Chatbot builders to enhance your customer support

Sprout Social

These bots boost engagement by providing 24/7 support, making businesses constantly accessible. Table of contents: What is a chatbot builder? These builders offer a user-friendly interface with customizable templates and network integrations. But where do you start with building a chatbot? Here are a few to consider.

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Martech 2030 Trend #2: Platforms, Networks & Marketplaces

chiefmartech

Our previous era of business thrived through chains. There’s much less predictability in today’s business environment. Every year, new technologies bring new capabilities, new channels, and new consumer experiences — in turn enabling new business models and operating models that harness them. PATTERN #2: NETWORKS.

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5 Alternatives to Facebook, Google, and Amazon Ads

Hubspot

According to a recent survey from Lawless Research and Factual , marketers are spending an average of 43% of their ad budget on Google and Facebook, with Amazon not far behind. Regardless of business size, online advertising strategies are similar. 5 Alternatives to Facebook, Google, and Amazon Ads. Google-Specific Alternatives.

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The crisis for disconnected B2B marketers

Martech

.” That was Steph Cuthbertson, HubSpot’s Chief Product Officer, talking about the old ways of attempting to market to customers in individual and siloed channels and sell to them in ways that B2C behemoths like Amazon have made obsolete. Connections and community. ” Product announcements.

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FAQ This! Why Should I Care About Amazon AI?

Hubspot

One of the latest was last week's AWS re:Invent , where Amazon announced a new suite of AI-enabled technology designed with businesses in mind. Is Amazon trying to creep into Google's territory? What's Amazon Web Services Doing With AI? What Is Amazon Comprehend? What Is Amazon Transcribe? What Is DeepLens?

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The Ultimate Guide to Platforms and How They Can Benefit Your Business

Hubspot

Once upon a time, the typical business tool belt was sprinkled with digital tools: email marketing software here, website CMS there, and perhaps software for accounting and tracking sales. And this doesn’t even consider any sales, support, HR, or finance tools those businesses are using, too. The concept of platforms isn’t new.

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The Essential Marketers Guide to B2B Demand Generation

Oktopost

Provide value with no strings attached It may seem paradoxical, but you can make leads more inclined to spend their money on your products by giving away valuable content and resources for free. Just look at companies like HubSpot, who freely provide informative articles, engaging webinars , and no-cost versions of their tools.