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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

The four steps of the now somewhat outdated Purchase Funnel, wherein customers travel from consideration to purchase. Learn more about the new purchase consideration cycle. B2B: Business-to-Business. Companies that sell to other businesses. B2C: Business-to-Consumer. Examples: Amazon, Apple, Nike.

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Top 40 Posts and Hot Topics of Inbound Marketing and Social Media

B2B Marketing Zone Posts

&# If you’re a business to business marketer, you ought to check it out. So much noise is created on a daily basis through content publishing that it’s a real challenge to find anything meaningful. All evidence a genuine understanding of the business. Business Blogging – Do You Have What It Takes?

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

4) B2B (Business-to-Business). An adjective used to describe companies that sell to other businesses. 5) B2C (Business-to-Consumer). For example, Amazon, Apple, and Nike are primarily B2C companies. Learn more about how marketers can use APIs here. For example, Google and Oracle are primarily B2B companies.