Flaunt your humanity: P&G’s former CMO Jim Stengel on the Next Era of Marketing
Adobe Experience Cloud Blog
JANUARY 20, 2015
According to Jim, without measures on engagement and customer loyalty, businesses will not be sustainable. Jim says as much when he notes, “The processes are going to be automated. The whole industry will go the way of Amazon.”. Companies will aspire to have a much bigger impact on their customers, consumers, and the world.
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