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Paul Gillin

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When Bad News is Good

Paul Gillin

As of this moment, his book is the top seller on Amazon. Getting attacked by Lauren Green is the best thing that could have happened to him. An attack may be the best publicity you can ask for. Twitter is recording about 10 tweets per minute mentioning the author’s name. YouTube views are over 1 million. Related articles.

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Waiving Speaking Fee for Book Buyers

Paul Gillin

My book Social Marketing to the Business Customer with co-author Eric Schwartzman was released last month and is now available through Amazon , Barnes & Noble , Borders and other booksellers.

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Cool & Useful Sites for the Holidays

Paul Gillin

With a well-designed, streamlined interface and smart use of filters, Hipmunk makes it easy to find the right flight or the best hotel. Now, Amazon allows you to share your favorite books with your friends. HipMunk.com. The site also has an app available for your phone or tablet device. Trippy.com . Amazon.com.

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15 Tips for Getting the Most From LinkedIn Groups

Paul Gillin

The best way to provoke discussion on LinkedIn is to ask questions. Instead of “Spot Market Pricing, New Services Fuel Amazon GovCloud Growth,” try “What You Need to Know about Amazon’s Government Strategy”. The Sales Best Practices group on LinkedIn has a different membership than the Construction Professionals group.

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Live Blog: Lotusphere 2012 Opening Session

Paul Gillin

Patients will have greater certainty they’re getting the most effective treatment possible and the platform integrates expertise from the best health care providers in the nation. New collaboration tools are now deployed internally via an app store metaphor in which bankers can order new products as if they were on Amazon.

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Transforming P&G

Paul Gillin

It was the best decision I’ve made in the last five years. P&G’s revenues continue to be strong, but its traditional retail channels are under intense pressure, warehouse clubs are squeezing margins and Amazon wants to trump its brand. I said what the heck.