What is Phygital Marketing? How to Use It and 5 Consumer Marketing Examples
Marketing Insider Group
SEPTEMBER 15, 2020
For example, phygital marketing involves communicating with potential customers who might toggle between in-store and online shopping. But your “buyers” are also “consumers” for the 16 hours they’re not working every day. 5 Examples of Phygital Marketing . Nope, it’s not a typo. This is a real thing.
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