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‘SEO Is Not a Unicorn’: Crucial SEO Tips for Content Marketers

Contently

Then there’s Amazon, which captures 60% of all traffic when consumers begin their product searches online. Find the Sweet Spot Between Content and Context Google and other search engines reward original content. That said, you must find that happy medium between content and context.

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eCommerce Personalization Trends To Watch Out In 2023

Huptech Web

This involves utilizing customer data and analytics to tailor online interactions to meet each shopper’s unique needs, preferences, and behaviors. According to a study by Mckinsey, businesses that use personalization effectively can generate 40% more revenue.

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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

Some link shorteners let you create a branded URL containing your brand. For example, you may have seen long URLs on Amazon s hortened to a branded URL like: [link]. Most link shorteners also let you track engagement with UTM parameters. Key features: Create branded links . Auto-branded links. Manage links.

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Digital Marketing Trends: 11 Must-Follow Marketing Trends In 2022

seo.co

Companies like Swiggy and Amazon have leveled up their digital marketing game and, ultimately, their customer service by leveraging customized AI-powered chatbots. Video marketing is one of the most effective ways to inform customers about your products and services. As a result, Google push sites that comprise videos.

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11 Must-Follow Digital Marketing Trends In 2021

seo.co

Companies like Swiggy and Amazon have leveled up their digital marketing game and, ultimately, their customer service by leveraging customized AI-powered chatbots. Video marketing is one of the most effective ways to inform customers about your products and services. As a result, Google push sites that comprise videos.

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Answers to 5 common questions about SEO strategy

Biznology

How do I earn and sustain top rankings in Google and Bing? I imagine this is what duplicate content on the web is like for search engines like Google and Bing. If you were Google, what websites would you want to rank long-term? This is basically what Google is doing with algorithm updates. Image via CrunchBase.

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Marketing Funnels: How They work and How to Optimize for Maximum Revenue

seo.co

Thus dividing the sales funnel into five clean stages serves as an effective way to standardize the process. During the information search stage, prospects gather information, explore the products and solutions that exist, gather information about different companies, get prices, ask questions, read reviews, browse Google, etc.