Flaunt your humanity: P&G’s former CMO Jim Stengel on the Next Era of Marketing
Adobe Experience Cloud Blog
JANUARY 20, 2015
It’s a thought-provoking analogy from Jim Stengel, CEO of the Jim Stengel Company and former Global Chief Marketing Officer of Procter & Gamble. Jim sat with the Economist Intelligence Unit to discuss his vision of the next era of marketing, and what marketers need in order to drive engagement—the new currency in brand relationships.
Let's personalize your content