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It’s Black Friday Into December for MarTech Tools

Webbiquity

It’s clear from my analytics that this blog has the smartest readers on the planet. You also need marketing technology (martech) tools. Software that speeds up common tasks, and enables you to do the uncommon. For the next few weeks, you can get some incredible deals on some of the best martech tools out there.

Tools 238
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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

Enter web analytics tools. Note: This is a comprehensive guide, so if it’s too long to read, we can answer any questions you might have about web analytics. Web analytics tools can help you find the answer to nearly any question you have about your website or customers. Content analytics tools.

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How Personalized Brand Experiences Help Drive Customer Loyalty

Webbiquity

Amazon is a prime example of how personalization can enhance customer lifetime value. Buyers find shopping for their preferred items easier and prefer Amazon over its competitors. Such personalized experience retains customers, enhances CLV, and provides Amazon with a loyal and growing customer base.

Loyalty 257
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Measure, Test, Measure: A Proven Framework for Better Data-Driven Decisions

Vision Edge Marketing

Successful companies like Amazon exemplify the power of Measure, Test, Measure. Agile methodologies, often associated with software development, have made their way to other parts of the organization. This includes predictive analytics, machine learning, and other relevant techniques.

Training 242
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9 Chatbot builders to enhance your customer support

Sprout Social

6 features to look for in a chatbot builder 9 chatbot building tools to boost efficiency What is a chatbot builder? A chatbot builder is software that helps you create automated messaging with customers without extensive coding knowledge. 9 chatbot building tools to boost efficiency 1.

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21 PPC Lead Generation Tools for More High-Quality Leads

KoMarketing Associates

So while many of the tools we’ve listed here are expressly for ppc, a couple are for optimizing what happens after the click. Some of these ppc tools may be brand new to you, some will be familiar. PPC Lead Generation Competitive Analysis Tools. Ahrefs is another tool that has similar functionality to SpyFu.

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Six Proven Strategies to Build Customer Relationships and Brand Loyalty

Webbiquity

Embrace automation tools. Real-time support and proactive services are key to retaining customers over the long term, and automation tools simplify these processes for you and your clients. Choose a CRM tool that offers live chat, frequent and automated customer surveys, and quick delivery tracking features.

Loyalty 312