Photo credit: Wikipedia. Yet, how much has the Internet, mobile devices, and social networks impacted how today’s business organizations are structured or how work gets done?  The age of the all powerful ‘boss’ is very 20 th century. Internet Marketing employee engagement employment Information technology Mad Men Modular work organizational change Organizational leadership Organizational transformation Social network Technology Virtual workWe carry more computer power on our smart phones than the early IBM mainframe computers.  Utilize virtual work and team s.  MORE >>

Image via Wikipedia. I've often counseled that you need to solve your customers' problems to be a successful Internet marketer. They don't just offer gift ideas based on recipient, but also based on budget (Gifts Under), popularity (Top Gifts), by age or even personality (such as entertainer or trend setter). Internet Marketing christmas kmart targetFor B2B businesses, you might be able to figure out how to do that. But some businesses seem to have a much bigger challenge. mean, what problem can K-mart solve? You are looking for a gift. This gives you the answer. MORE >>

1] Earned media often refers specifically to publicity gained through editorial influence, whereas social media refers to publicity gained through grassroots action, particularly on the Internet. The media may include any mass media outlets, such as newspaper, television, radio, and the Internet, and may include a variety of formats, such as news articles or shows, letters to the editor, editorials, and polls on television and the Internet.” ” (Wikipedia). may well be mistaken. ” I quickly responded, “Funny. This is a pity. Why is this a pity? MORE >>

Photo credit: Wikipedia. PR people can be the new marketers because their approach to messaging works better in the digital age. Internet Marketing Public Relations Business Communication Digital marketing IBM marketing Message public relationsSome of you might be scandalized to here me urge you to turn marketing into PR. mean, I have a reputation as someone who is constantly advising people to measure everything they do in terms of sales–the direct marketing playbook–and it’s very hard to do that in public relations. MORE >>

Photo credit: Wikipedia. This one is for digital media marketers and PR pros of all ages: Be a disciple of Life-Long Learning. Internet Marketing Public Relations Social Media Marketing Digital marketing Digital media Facebook marketing public relations Search engine optimization SEO social media Web search engineWhat’s the future of digital media marketing and social public relations? What trends are we, as seasoned digital media marketers, seeing in the marketplace? It’s spring, which means it’s mentoring season. The great news for marketing and PR students? MORE >>