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B2B Marketing Trends & Studies That Every Marketer Should Know

Valasys

Marketers need to evolve their B2B marketing strategies as trends, technology & tactics in the b2b world are never stagnant. According to a prediction by Forrester by the year 2021, 48% of the B2B marketing organizations will be organized to support customers’ journeys.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. Growth Badger) A majority of bloggers, over 50%, fall within the age range of 21 to 35 years. Forbes) 93% of online experiences start with a search engine.

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10 Winning B2B Lead Generation Strategies for 2018

Leadspace

According to research from Forrester , 74% of firms say they want to become more “data-driven,” but only 29% say they’re good at connecting analytics to action. Word-of-mouth referrals are another tactic that is still alive and well even in the age of data. But in the digital age, many prospective customers will never attend.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Approximately 64% of marketers invest in SEO strategies and tactics. Nearly 62% of the US population aged 12 years and older utilize voice-operated assistants.(Edison The percentage of Americans aged 18 and up have purchased a car that contains an in-dash info and entertainment system. 26% of adults are almost always online.

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How to Design Content Remarketing Campaigns That Actually Work

Hubspot

Recapturing audience attention to turn lookers into leads is an effective marketing tactic, and if you''re not doing it, you''re leaving money on the table. They could be checking their email, reading the news, watching a YouTube video … and there you are, with something new and awesome to show them. What are the ages?

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How to Make a Compelling Case for Content Marketing That Gets Executive Buy-In

ClearVoice

Lead generation: The strategies, tactics, and tools associated with locating potential customers and potentially moving them into your marketing funnel. 694,000 hours of content are streamed on YouTube every minute. Focus on the most important SEO strategies and tactics to be successful. billion Google searches occur daily.

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B2B SEO: How to Rank Your Business Website Higher in Search

Single Grain

In a nutshell, here's the difference between business-to-business and business-to-customer SEO: In B2C SEO , the ideal target market is a broad demographic group like “people in the 18-27 age group” or “people who want to get fit.”. Step 6: Publish your webinar on YouTube. For example, HubSpot audits and updates its blogs regularly.