Focus Group - B2B Marketing Zone

5 Effective Options For B2B Advertising on Social Media

KoMarketing Associates

MARCH 15, 2016

A study published on the Think With Google blog found that about 50 percent of B2B researchers (who usually make many of the purchasing decisions on behalf of their company) are millennials, or professionals aged 18-34. According to Pew Research Center , “82% of online adults ages 18 to 29 use Facebook, along with 79% of those ages 30 to 49.”

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5 Tips to Easily Develop Your B2B Buyer Persona

KoMarketing Associates

APRIL 30, 2019

Well, the same is true in marketing and sales – we always have to keep our eyes on the ball, which in business, means producing sales and marketing collateral that hits the exact buyers we want to interact with. Demographics : Identify the target job title, age range, experience, and decision-making power of your target personas.

Buyer Personas

Buyer Personas Top of Funnel B2B Digital Marketing Funnels

B2B Marketing Zone

KoMarketing Associates

5 Effective Options For B2B Advertising on Social Media

5 Tips to Easily Develop Your B2B Buyer Persona

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