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Social Buyerology: Listening to the Social Buyer

Tony Zambito

Image via Wikipedia.   The first article, Social Buyerology: Understanding Buyers in the Social Age reflected on the need for a new science of examining buyers in the social age.  One of the first premises of Social Buyerology is that it must reside within a social organization.  Behavioral Listening.

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The Bamboo Project Blog

Buzz Marketing for Technology

Most organizations still see blogs as a way to push their content to learners, which to my mind makes blogs simply a multimedia e-newsletter. Most organizations still see blogs as a way to push their content to learners, which to my mind makes blogs simply a multimedia e-newsletter. The Power of Blogging ISNT Just in Reading Them.

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Social Pros 21 – Joe Stupp, Chipotle

Convince & Convert

I am your host, Jay Baer, joined today again for the second week in a row, here on episode number 21, the official reaching drinking age episode, the marketing manager for Argyle Social, Ms. I’ll link that up on Wikipedia. Listen Now. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link].

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46 Better Quotes to Celebrate Teamwork and Collaboration

ClearVoice

But do we also want to support our peers and help our industry rise? The source: Rensis Likert, in ‘The Human Organization’ How did he lead: Social scientist who was instrumental in allowing employees to be seen as stakeholders: He pioneered the concept of participative management. 'One It’s deadly.'