Mailmunch

APRIL 26, 2021

Blogging is a way to reach billions of people in a short time, allowing you to add value for prospective clients. Anybody can start a blog; from a novice to an industry expert—-all you need is the right set of tools. If you’re just starting as a blogger, check out our quick guide to setting up a blog real quick.

Generation 77

Generation Lead Scoring Lead Ranking Blogger 77

Webbiquity

NOVEMBER 10, 2020

Nearly two-thirds of B2B tech buyers are now under age 40. Those are just a few of the findings from B2B Buying Disconnect: Forecasting Radical Changes in Tech Buying Behavior just published by software rating site TrustRadius. As noted above, the majority of B2B buyers are under age 40. B2B Buyers Are Getting Younger.

Enterprise Management 299

Enterprise Management Sales Management Work Management Marketing Management 299

Webbiquity

APRIL 4, 2023

Our research among 4,000 US respondents ages 18-75 reveals that out of 10 social media platforms, only Facebook is primarily associated with serving social connection. Affiliate sales support independent publishing. The post Three Reasons We Can’t Disconnect from Social Media appeared first on B2B Marketing Blog | Webbiquity.

Social Media 260

Social Media Media Youtube Advertising Mediums 260

Marketing Insider Group

JULY 14, 2020

So, what’s the answer to marketing in the age of disruption? In this post, I’ll take you through marketing in the age of disruption and define five essential tips to help your brand make the leap to change and evolve. What Should Marketers Do to Connect with Customers in an Age of Disruption? It’s me, me, me….

Paid Content 291

Paid Content Ad Frequency Paid Search Agency Marketing Budget 291

Adobe Experience Cloud Blog

JUNE 20, 2016

Author: Elaine Ip To blog or not to blog, there is no question. I remember when I started my own blog in 2003, when I was an oversharing, bright-eyed teenager. This blogging phase didn’t last long and ended after I realized that whatever you do on the internet can not only be found on Google, but also by your parents.

B2B Thought Leadership 92

B2B Thought Leadership Advertising Agencies Paid Search Agency Marketo 92

Marketing Insider Group

MARCH 29, 2021

Look at their age, gender, culture, marital status, income, language, professions, and educational levels. Content consumption behavior: Since you’ll need to publish your content where and when they’ll find it, it pays to look at which online – and offline – channels they prefer.

Planning 363

Planning Paid Search Agency Advertising Agencies Content Marketing 363

Marketing Insider Group

MARCH 24, 2021

In fact, even in the glory days of Madison Avenue, the most successful agencies published authentic content that informed and humanized even as it entertained. Instead of publishing self-promotional content on social media, share tips, how-tos, and advice. When your followers ask questions or comment on your posts, interact with them.

Brand Identity 357

Brand Identity Branding Advertising Agencies Content 357

Webbiquity

OCTOBER 18, 2016

I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. For the record: I wrote 440 posts on the Blogger-based WebMarketCentral blog between 2005 and 2010, and have now published 560 posts here on Webbiquity. Hence, 1,000. Or right after lunch.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

Hubspot

OCTOBER 21, 2020

No, that concept is also relevant to niche blog topics. Everyone has something that's meaningful and interesting to them in its own right, and in a lot of cases, those kinds of passions and pursuits can be channeled into a well-crafted, consistently maintained blog property. How to Choose Your Niche Blog Topic. Investment.

Ethics 101

Ethics Opinions Case Studies Tips 101

Industrial Marketing Today

AUGUST 4, 2020

I touched on some of them in my last post about writing technical blog posts. While the age-old problem of “What should we write about?” Read more The post, %Unique Challenges in Manufacturing Content Marketing% by %Achinta Mitra% was originally published on %Industrial Marketing Today%. Some of these may.

Content Marketing 144

Content Marketing Content Marketing Research 144

Webbiquity

MAY 26, 2020

Surprisingly, these figures are even higher (65%, 69%, and 64%, respectively) among those in the 25-34 age bracket. Interestingly, even pre-coronavirus, more than half of respondents said hand sanitizer was on their most-wanted list; 55% of 25-34 year-olds chose this, as did 54% in the 45-54 age group. The Bottom Line.

Conference 181

Conference Case Studies Practices Trends 181

Marketing Insider Group

MAY 15, 2023

Identify your audience’s age, gender, location, job title, and income level to make sure your strategy resonates. This includes blog posts , eBooks, whitepapers, webinars, and more. The best way to level up your marketing game is to publish high quality content consistently. Pain Points. Content Marketing.

B2B Marketing 311

B2B Marketing B2B Buyer Personas Mobile Advertising 311

Top Rank Marketing

MARCH 18, 2024

The Atlantic , which says it gets up to 40% of its current traffic from Google , recently published an analysis on the subject and concluded: “75% of the time, the AI-powered search would likely provide a full answer to a user’s query.” Other publishers and SEO experts are less concerned.

Traffic 67

Traffic SERP Guidelines User-Generated Content 67

ClearVoice

OCTOBER 14, 2022

However, there’s much more to content marketing than publishing loads of content pieces for your business. From blog posts to videos and podcasts and everything in between, content marketers evolve year over year, creating the types of content consumers are looking for. Blog Content Statistics. Out of the 1.9

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Contently

DECEMBER 13, 2022

In today’s digital age, it most often means transitioning somebody from merely trusting your brand to showing some sort of interest in actually making a purchase. For example, you can direct readers from a blog post to a long-form piece of content (like an eBook), a product landing page, or a submission form (e.g.,

Storytelling 135

Storytelling Top of Funnel Sales Qualified Leads Conversion 135

Hubspot

APRIL 26, 2018

Our startup journey has proved it -- guest blogging is king, queen and all the aces in content marketing. Guest blogging lets you share expertise and build authority in the industry, and the backlinks you receive to your own website helps your SERP rankings. Guest blogging is nothing new. Start a loveable blog.

Marketing & Strategy 71

Marketing & Strategy Lead Ranking Domain Lead Scoring 71

Choozle

MARCH 27, 2024

In this blog, we’ll explore the complexities of CTV advertising and outline strategies for advertisers to navigate this fragmented landscape successfully. Additionally, major CTV publishers and streamers often operate as walled gardens, prioritizing direct sales over transparency. The good news? Why Go it Alone?

Advertising Agencies 81

Advertising Agencies Cost Per Thousand Advertisements Advertising 81

Marketing Insider Group

JUNE 15, 2021

Keep in mind that age alone doesn’t make content irrelevant or outdated. In addition to blog posts, articles, and other webpage content, include PDFs, videos, graphics, images, and any other content-related assets you have on your website. Original publish date. We don’t mean removing random pages or blocks of copy. Source: G2.

Marketing Websites 363

Marketing Websites Lead Scoring Lead Ranking SEO 363

Marketing Insider Group

AUGUST 12, 2020

I’m a big believer in making the content you publish the hub around which your content marketing strategy revolves. Find your (brand) voice , and then align all your content – whatever the channels you publish it on – with one voice. Look at your existing social media audience, your blog subscribers, and your actual paid customers.

Social Media 327

Social Media Top of Funnel Social Marketing Marketing & Strategy 327

Marketing Insider Group

MARCH 16, 2023

Not only did they flip an ages-old business model (the traditional hotel) on its head by just existing, but they made their content totally about their target audience. The Google Search Central website and blog is chock full of resources to help content marketers and web developers optimize their performance and reach.

Marketing Agencies 2 234

Marketing Agencies 2 Lead Ranking Content Work Management 234

SmartBug Media

NOVEMBER 6, 2018

Is business blogging a part of your financial institution’s marketing strategy? If the answer is no, keep reading to learn how blogging can help drive traffic to your website. The History of Blogging. The concept of blogging was introduced in 1994, when a college student wanted to publish his writing online.

Business Blogging 73

Business Blogging Traffic Organization Buyer Personas 73

Top Rank Marketing

JANUARY 24, 2024

Learn more on our blog: How to Measure the Value of SEO How should SEO trends affect my strategy in 2024? We covered the most recent core algorithm update (November 2023) on our blog, noting that its goal was to “enhance search quality and reduce the prevalence of low-quality, spammy content in search results.”

Marketing AI 104

Marketing AI SEO Ad Building Marketing & Strategy 104

SocialPilot

MARCH 5, 2024

This blog will cover every key Facebook metric that you should track and why it is crucial for your overall Facebook marketing strategy. It means you can publish your posts on days and hours, showing the most fans online to get more reach and engagement. Why Is Age and Gender Metrics an Important Facebook KPI? Don’t worry.

Facebook 84

Facebook Cost Per Thousand Cost Per Click Ad Frequency 84

PureB2B

MAY 18, 2016

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits.

Business Blogging 67

Business Blogging B2B Sales Top of Funnel Lead Scoring 67

Optinmonster

APRIL 12, 2024

At OptinMonster, you’ll notice that we spend a lot of time conducting case studies and highlighting them on our blog. Since case studies are built on the premise of researched conclusions, your decision to publish these documents helps position your brand as an authoritative figure in your industry.

Case Studies 111

Case Studies Case Study Studies Marketing Management 111

Circle Studio

DECEMBER 28, 2017

As we wrap up another year, we turn our attention to the most popular posts published on our blog in 2017. These posts are representative of our blog’s mission to be the go-to resource for marketing information and best practices for both clients and prospects. 7 B2B Marketing Trends to Watch in 2018. Here are some thoughts.

B2B Thought Leadership 107

B2B Thought Leadership Advertising Agencies Demand Generation Agencies Thought Leadership 107

Top Rank Marketing

NOVEMBER 13, 2023

So, instead of cramming your blog post full of keywords, write something that is actually useful to your customers and you will be rewarded with additional organic traffic. If you keep doing this by consistently publishing relevant and valuable content, you can foster strong, long-lasting connections with your target audience.

B2B Marketing 114

B2B Marketing Top of Funnel Content Marketing Brand Identity 114

Conversica

JUNE 5, 2020

Provide Generational Differences Training : I also have a consultative workshop for people managers that runs the team through age discrimination biases – understand the differences between Generation Z/Boomlets, Generation Y/Millennials, Generation X, and Baby Boomers. are within five percent of the median within their role.

Peer-to-peer 90

Peer-to-peer Marketing Management Business Training 90

Optinmonster

MAY 20, 2020

Does your site contain adult products or content requiring an age verification popup? Many age verification services can be time-consuming and expensive for what they deliver. That’s why, today, we’re going to show you how to use OptinMonster to create your own age verification popup in less than 10 minutes.

Marketing Websites 119

Marketing Websites Template Display Terms and Conditions 119

Martech

JUNE 21, 2023

You’ve just hit the “publish” button on your company’s latest blog post. But let’s face it — the “publish and pray” era of content marketing is long gone. It’s word-of-mouth marketing, supercharged for the digital age. Are you getting the most from your stack?

Marketing & Strategy 132

Marketing & Strategy Marketing Strategy Content Marketing Paid Search Agency 132

SocialPilot

JANUARY 15, 2024

In the United States, the 15-25 age group represents the largest portion of Snapchat users at 48%. of internet users ages 16 to 64 call Snapchat their favorite social media app. In the United States, the 15-25 age group represents the largest portion of Snapchat users at 48%. Interesting, right? Females make up 52.9%

Statistics 72

Statistics Business Customer Satisfaction Stats 72

illumin

JANUARY 26, 2024

As we enter this new age of advertising, both security and compliance are more important than ever. Consent-collected second and third-party reach to target customers based on interoperable IDs across publishers and devices. They want to see your workings when it comes to modernizing your targeting.

Privacy 59

Privacy Advertising Agencies Media Ad Frequency 59

Exo B2B

MAY 16, 2023

In this case, we’re talking about the impact of text-generating artificial intelligence, particularly for blogs. Recently, Jackie Dana , who works for namecheap.com, published a post on this very phenomenon. In the age of AI, blogs have a crucial role to play in B2B marketing.

Marketing AI 52

Marketing AI Blogger B2B Marketing B2B 52

PureB2B

MAY 18, 2016

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits.

Business Blogging 48

Business Blogging B2B Sales Top of Funnel Lead Scoring 48

Heinz Marketing

MAY 19, 2023

In the age of “content shock” (as coined by Mark Schaefer ), the supply of content is so high that there is significantly less of a need to download gated content when there is likely ungated content of equal value (this isn’t always the case and I will discuss further on that there are some exceptions where you may want to still gate your content).

Sales Qualified Leads 99

Sales Qualified Leads Lead Ranking Content Lead Scoring 99

Adobe Experience Cloud Blog

DECEMBER 3, 2019

To attract parents aged 30 to 40, who make the ultimate choice as to which films their children see, LEGO’s marketers made multiple references to ‘80s and ‘90s pop culture. Shortly after video-hosting platform Wistia was founded, it published a “Wistia in 5 Minutes” video. What if you’re trying to reach America’s young people?

Creativity 157

Creativity Video Marketing Brand Identity Branding 157

Contently

MARCH 18, 2020

Before you pitch, check out the site to see what we’ve published over the years. Marketing blogs are saturated with a lot of generic how-to posts that promise tips and tricks. Marketing blogs are saturated with a lot of generic how-to posts that promise tips and tricks. The Lost Art of the Mid-Range Blog Post.

Storytelling 172

Storytelling Content FAQ Ideal Customer Profiles 172