KoMarketing Associates

MARCH 15, 2016

A study published on the Think With Google blog found that about 50 percent of B2B researchers (who usually make many of the purchasing decisions on behalf of their company) are millennials, or professionals aged 18-34. According to Pew Research Center , “82% of online adults ages 18 to 29 use Facebook, along with 79% of those ages 30 to 49.”

Paid Content 120

Paid Content Social Media Advertisements Advertising 120

Convert

MAY 31, 2022

Understanding how shoppers think ,” a YouTube channel by Rishi Rawat and Lorenzo Carreri (CRO expert) dives deep into how brands use conversion optimization techniques. There are two opportunities for Olipop—to “sell the taste” and pull focus on how it’s a low sugar alternative. Your customers hold the key to your best selling angles.

Product 52

Product Best Practices Work Management Paid Search Agency 52

Marketing Insider Group

JULY 14, 2020

Take social media use as an example – according to a study by Pew Research, platforms like Snapchat and Instagram are preferred by younger consumer groups, whereas Facebook and YouTube are used more widely by older generations. Do they read blogs or would they rather watch YouTube tutorials? Track closely but give things time.

Marketing Strategy 307

Marketing Strategy Marketing & Strategy Ad Building Marketing Management 307

Single Grain

AUGUST 7, 2019

They wanted to learn the decision-making behavior of three key segments: City Explorers who visit Eindhoven. What is the buyer’s age? You could: Survey existing customers : You can learn a lot about your target audience by sending questionnaires to your existing customer base and finding out what makes them tick.

Buyer Personas 111

Buyer Personas Template Top of Funnel Work Management 111

Content Marketing Institute

OCTOBER 23, 2018

Here’s what the generational research and anecdotal observations are telling us: Born with one foot firmly in the digital age and the other rooted in old-school values, members of this pivotal demographic group expect greater transparency, accountability, and personal validation from every online experience they choose to engage in.

Generation 107

Generation Terms and Conditions Peer-to-peer Paid Search Agency 107

Convince & Convert

SEPTEMBER 20, 2010

But, dig a little deeper into the behavior of the core Twitter audience, and the perspective changes. Here are a few reasons identified in the study that the focus we put on Twitter may be entirely appropriate, and perhaps not even intent enough: The Iceberg Effect. link] /By @jaybaer [link] mostew I love when Jay spins his magic!

Twitter 145

Twitter CRM Business Paid Search Agency 145