B2B Memes

NOVEMBER 20, 2011

world was personalization. On the industry portal site I ran for much of that time, we had what seems now like a pretty lame concept of personalization. But the need for publishers to think about how to make media more personal is, if anything, more important now than ever. Treat the readers as your staff.

Personalization 100

Personalization Media Web 2.0 Aggregators 100

B2B Memes

JUNE 18, 2012

It’s simply the output of an aggregation serf. The contrast between these two attempts at curation suggests to me a test that any writer should apply before blogging about another person’s story: Are you are genuinely engaged with it? Related posts: Why Aggregation Is Not Distasteful.

Curation 100

Curation Aggregators Act-On Guidelines 100

B2B Memes

NOVEMBER 8, 2011

Founded by Joshua Topolsky and several other former Engadget staff, it’s been praised for its dynamic design and for features like StoryStream, which aggregates the site’s content into timelines. More than ever, to rise above anonymous commodity content, it must be personal, individual, unique.

Aggregators 100

Aggregators RSS Content Design 100

B2B Memes

APRIL 26, 2012

I’m old-fashioned, and I think the telephone is still the first tool of the trade if you can’t do a personal interview. E-mail is too easily ignored; a person on the phone is harder to put off.”. Why Aggregation Is Not Distasteful. The key is to use them all and to trust none. Jesse Noyes: Brand Journalist or Brand Reporter?

Tools 100

Tools Ethics Aggregators Blogger 100

B2B Memes

SEPTEMBER 22, 2010

Even if the Wall Street Journal reports a scoop behind its paywall, once that information comes out—quoted, linked, blogged, aggregated, remixed, and e-mailed all over—it’s no longer exclusive and rare.”. I cited Guillebeau’s personal manifesto as an example of one kind of e-book B2B editors could aspire to. by Jeff Jarvis.

Social Media 100

Social Media Work Management Media Bandwidth 100

B2B Memes

SEPTEMBER 9, 2010

Thackray describes its method as combining “the latest technology and good old-fashioned market knowledge” to create a mix of aggregated, curated, and original content, organized by semantic algorithms and overseen by an editor. Will that person typically create content as well, or just curate and commission it? Not at this moment.

Media 100

Media Lead Ranking B2B Thought Leadership Verticals 100

B2B Memes

OCTOBER 19, 2012

Its content is atomized, aggregated, and personalized. Its news content, all sourced to the original, is entirely aggregated from elsewhere. So aggregation—sharing the best and most relevant content from other sources than your own—should therefore be part of any trade publication’s mission.

Aggregators 100

Aggregators B2B Content Analysis 100