Customer Experience Matrix

JULY 16, 2009

This would be a major step beyond using aggregate social media data as a way to measure marketing performance – although even such measurement would be itself a great leap forward for most companies today. It’s by no means certain that Techrigy can actually scale up to manage this many individual relationships.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Martech

JULY 26, 2021

Being a power user of Marketo or HubSpot, Pardot or Eloqua. When talking about martech, we most often think about tools that allow us to perform a specific task related to marketing — analyze traffic on our websites, aggregate and understand customer data, deliver personalized messaging, etc. Being admin for a Salesforce instance.

Paid Content 93

Paid Content Marketing Automation Services Work Management Marketing Management 93

Optinmonster

JANUARY 14, 2024

Marketo As a lead generation tool, Marketo is a prominent component of the Adobe Marketing Cloud, offering robust capabilities for B2B and B2C marketers. Marketo provides a comprehensive suite of tools for creating and managing targeted marketing campaigns across various channels, including email, web, social media, and more.

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Heinz Marketing

NOVEMBER 16, 2021

Integrations: Marketo, Facebook, Salesforce, Microsoft Dynamics, Google Sheets, HubSpot, and more. Integrations: Google Ads, Google Analytics, Google Sheets, YouTube Analytics, and more. Integrations: Google Analytics, HubSpot, Google Ads, LinkedIn Ads, Eventbrite, Moz, Marketo, and more. Reviews/rating: G2 Rating: 4.4 / 5.

Marketing Automation Services 105

Marketing Automation Services Marketing Analytics Tools Work Management B2B 105

Optinmonster

JANUARY 14, 2024

Marketo As a lead generation tool, Marketo is a prominent component of the Adobe Marketing Cloud, offering robust capabilities for B2B and B2C marketers. Marketo provides a comprehensive suite of tools for creating and managing targeted marketing campaigns across various channels, including email, web, social media, and more.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Convince & Convert

MARCH 18, 2016

And it’s really great for quickly and easily generating leads and then tying those leads into whatever marketing automation system you might be using today: Marketo, Pardot, Eloqua Oracle, Infusionsoft, MailChimp, whatever you’re using, Uberflip can hook you up. So I drill down into our Everything Marketo stream.

Top of Funnel 91

Top of Funnel Content Marketing CMS Development Ad Building 91

Vidyard

FEBRUARY 25, 2015

Marketo has an excellent guide on embedding a YouTube video on a Marketo Landing page. You can learn all about incorporating a video marketing platform like Vidyard with your Marketo and Eloqua instance. A CRM system, or a way of tracking your closed deals.

Video Marketing 51

Video Marketing Eloqua Top of Funnel Marketing Automation Services 51

Metadata

DECEMBER 3, 2020

You can look on YouTube for it. If your strategy is I’m going to send emails using Marketo, I’m going to do ads on Facebook, how are you going to win? When you aggregate it, I spent a year and a half sleeping under a tent by the age of 20. So, that’s what I did. Guillaume Cabane: So, it served me well.

Paid Content 52

Paid Content B2B B2B Thought Leadership Top of Funnel 52

Metadata

DECEMBER 3, 2020

You can look on YouTube for it. If your strategy is I’m going to send emails using Marketo, I’m going to do ads on Facebook, how are you going to win? When you aggregate it, I spent a year and a half sleeping under a tent by the age of 20. So, that’s what I did. Guillaume Cabane: So, it served me well.

Paid Content 52

Paid Content B2B B2B Thought Leadership Top of Funnel 52

QuanticMind

OCTOBER 26, 2017

These aggregate calculations also take into consideration counterfactual gains (the most obvious example being individual channels whose isolated revenue doesn’t add up to the total for the campaign). Differences and similarities between YouTube and Facebook – Both platforms are a bit like a content slot machine.

Marketing Attribution 40

Marketing Attribution Top of Funnel Analytics Lead Ranking 40

Vidyard

JANUARY 6, 2022

YouTube Statistics 3.7 How to Add a Video to a Free-form Marketo Landing Page 3.3.4 What is the Ideal YouTube Video Length 1.5 How to Add Automatic Closed Captioning on YouTube 3.1 Step #2: Open YouTube Studio 3.3 Build Your YouTube Presence with Automatic Closed Captioning 1. Top Sales YouTube Channels 3.1

Enterprise Management 73

Enterprise Management Sales Management Budget Programs Top of Funnel 73

Single Grain

NOVEMBER 11, 2019

According to Forrester, marketing automation tool spend will reach $25 billion by 2023, and HubSpot, Marketo and Pardot make up 50% of that market. Aggregate information across data points such as use location and device to help you bid better. Dive Deeper: How to Design the UX of a Website or App to Increase Conversions.

Marketing AI 76

Marketing AI Marketing Automation Services Work Management Paid Search Agency 76