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Three Web Analytics Tools Worth a Close Look

Webbiquity

Google Analytics (GA) is the baseline in website traffic monitoring tools. It’s estimated that nearly 70% of the top 10,000 sites on the web use it, as do 55% of the top one million sites. Three tools in particular—PaveAI, Klipfolio, and Rouguelytics—are worth a closer look for the capabilities they provide.

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Building your generative AI marketing skillset: Training and upskilling

Martech

Both consumers and businesses are gaining access to the most powerful set of tools ever created. These tools will radically change how we engage with technology and force us all to acquire a new set of skills to thrive. The AI tool landscape is unstable, with new capabilities and platforms launching daily.

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Online reputation monitoring: What it is and why it’s important for business

Sprout Social

What are online reputation monitoring tools? Although reputation management is synonymous with review sites (think: Yelp! Most brands are already watching their social mentions, review listings and direct feedback channels. For example, B2B brands focused on LinkedIn or G2 may be oblivious to discussions on Reddit.

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How Video Marketing Strategies Can Elevate Sales Efforts

Webbiquity

While basic philosophies still stand the test of time, social media tools and video-based platforms have turned sales into a totally new ballgame. Video-based systems can now sustain themselves solely through social media outlets, offering a trove of potential clients that can be reached using the phone in your pocket.

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How to Increase Blog Traffic (in 10 Steps)

seo.co

A great tool for sharing useful information. There are also plugins to integrate your social media efforts into your blogging. Enabling RSS aggregator for your blog helps readers follow it conveniently. There’s also Google’s AdWords Keywords Tool , a tool that allows you to search for keywords with the most number of searches.

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A Comprehensive List of Link Building Ideas for B2B Software and Technology Marketers

KoMarketing Associates

Search Google for mentions of your company name, brand, product names, and even key management to determine if sites mentioning these things included links too. Or use a free tool or free trial like social mention , mention.com , or talkwalker to track brand mentions as well. Network through LinkedIn.

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How to Predict Viral Content: The Power of Parse.ly’s Content Analytics

Parse.ly

So if your business is interested in capitalizing on current audience preferences, it’s critical you have a tool that accurately offers that information. This could be an early indicator of that content going viral, allowing you to strategically enhance visibility through syndication, or additional email and social pushes. Dashboard.