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Why Do Aggregator Sites Outperform The Original Source On Google? via @sejournal, @tonynwright

Search Engine Journal

Aggregators, by definition, use duplicate content. The post Why Do Aggregator Sites Outperform The Original Source On Google? This week, learn why they rank higher than your original content and discover how to rise above them. appeared first on Search Engine Journal.

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Aggregation Theory applied to martech stacks

chiefmartech

.” Now, another way of thinking about platforms is as vehicles for aggregation. The four layers of integration also correspond to four layers of aggregation in a platform, as shown in the graphic at the top of this post : Data Layer = Aggregating Data. Workflow Layer = Aggregating Process. Aggregating Time.

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Stolen Thought Leadership / The Ethics of Aggregating Content (alt title: Stolen Goods: The Dangers of Plagiarized Content)

Contently

Almost three years later, FuckJerry weathered the storm to continue aggregating memes to an Instagram flock of 16.3 Aggregators arrived on the digital scene in 1999, when Netscape introduced RSS, or Really Simple Syndication, to pull together in one place content from disparate corners of the Web. million (at the time of writing).

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An Aggregator With Integrator Strategy – Carwow SEO Case Study

Ahrefs

Aggregators typically don’t create content because the content is being provided to them through other creators. Think Google, Facebook, YouTube, or Spotify. Integrators are on the opposite side of the spectrum. An integrator is a business that creates new commodities … Read more ›

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The Marketer's Guide to Content Aggregators in 2020

Hubspot

One thing that makes that easy is content aggregation. For me, I use a specific content aggregation site dedicated to travel blogs to find the best information. For marketers, content aggregator sites can be a useful strategy to reach new audiences. On the other hand, with content aggregation, there's no original content at all.

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IAB Tech Lab slams Google Privacy Sandbox

Martech

As currently consituted, Google Privacy Sandbox faces multiple challenges, said IAB Tech Lab in a new report. The report is a “fit gap analysis” designed to provide the industry with an understanding of how Google’s proposed solution will support the most basic and common use cases. ” Google responds.

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Avoid These 6 Common Google News Optimization Mistakes via @sejournal, @dansmull

Search Engine Journal

Here are 6 pitfalls you need to avoid to successfully optimize your site for Google News, the most popular news aggregator. The post Avoid These 6 Common Google News Optimization Mistakes appeared first on Search Engine Journal.