Customer Experience Matrix

JULY 9, 2010

You don’t need a special tool to scan the Internet: a simple Google Alert or Twitter search will do that for free. Content on the Web site can also be published through RSS subscriptions, email newsletters, Twitter, Facebook and LinkedIn. The trick to making this work is efficiency.

Aggregators 120

Aggregators Marketing Automation Services RSS Classified Ads 120

chiefmartech

JANUARY 1, 2024

The Martech for 2024 report we published last month ( video presentation ) covered several of the major trends underway, such as aggregation and composability in stacks — especially in the data layer with cloud data warehouses, lakehouses, and lakes. I expect this will be a transformative year in martech.

Aggregators 109

Aggregators Work Management Marketing Management Account Based Marketing 109

Marketing Insider Group

FEBRUARY 6, 2018

This following list was compiled based on aggregate social shares across Twitter, LinkedIn, Facebook and views. To help you launch into a great year, I’ve compiled a list of the top ten most popular and shared posts on the B2B Lead Generation Blog in 2017. The list starts […].

Lead Generation 141

Lead Generation Generation Aggregators Leads 141

Biznology

JULY 28, 2021

In a recent announcement that mattered to almost no one, Twitter let the world know that it’s shutting down Fleets – its full-screen tweets that expire after 24 hours a la Snapchat. But why – why, oh why – did Twitter and LinkedIn and everyone else feel the need to build out an audio-only feature? And I don’t care that it’s going away.

Twitter 104

Twitter Social Media Budget Programs Tagging 104

seo.co

FEBRUARY 15, 2022

Sure, Facebook-ing and micro-blogging with Twitter are hot, but a lot of people still prefer the meatier stuff that only blogging can deliver. Enabling RSS aggregator for your blog helps readers follow it conveniently. Submit to Content Aggregators. Submitting to content aggregators is a similar process.

Paid Content 117

Paid Content Traffic RSS Blogger 117

Sprout Social

JANUARY 11, 2024

Sprout’s Customer Feedback Report aggregates all customer satisfaction ratings collected via X (formerly known as Twitter), Instagram and Facebook Feedback survey responses. Also aggregate trend and agent-level insights to get a direct measure of how well your brand resonates with your audience.

Brand Identity 110

Brand Identity Branding Aggregators Marketing Analytics Tools 110

Contently

AUGUST 3, 2016

Twitter is for the clever individual trying to turn current events into a punchline. Facebook is for the opinionated person who overshares details about private life. Regardless of how you feel about Facebook’s business model, you have to credit the platform for facilitating expression and creativity. But LinkedIn?

Linkedin 60

Linkedin Facebook Thought Leadership Work Management 60

Oktopost

SEPTEMBER 14, 2020

You can catch the conversation by subscribing to our channel, B2B Marketing Now , wherever you get your podcasts or by following Oktopost on LinkedIn , Twitter or Facebook to get the latest episodes directly to your social feeds! Be a content aggregator, not a content provider on social media. Listen now: About Amy Kenigsberg.

Work Management 100

Work Management Aggregators Public Relations Sales Cycle 100

Biznology

OCTOBER 23, 2018

Marketing in 2018 isn’t as simple as having a Twitter and Facebook account. Building trust and reputation this way–instead of being just a link-building aggregation bottom-feeder–does take a lot of work but is totally worth it. If You Build It, So What? Being a Publication is Only the Start.

Disintermediation 126

Disintermediation Ad brokers Communities Youtube 126

Marketing Insider Group

SEPTEMBER 25, 2023

Content aggregation is one powerful solution that many are using to earn more traffic and leads. It works like this: A content aggregator funnels content into a content aggregation platform, then uses algorithms to decide where it should be distributed on other websites around the web. What Is Content Aggregation, Anyway?

Aggregators 247

Aggregators Work Management Marketing Management Service 247

Convince & Convert

JULY 24, 2019

For example, a study by CoSchedule found that the “optimal” number of daily posts on Twitter (your mileage may vary) is 15, but just one to two posts per day on Instagram and Facebook are the sweet spot. They don’t think of those channels in aggregate as “television programming.”

Social Media 153

Social Media Media Marketing & Strategy Television marketing 153

Webbiquity

JANUARY 28, 2016

What role should content aggregation play in your B2B blogging strategy? How can B2B marketers capitalize on aggregation as part of their overall content marketing strategy? What value does content syndication provide to B2B bloggers? And what exactly is web presence optimization ?

Aggregage 100

Aggregage Curation Aggregators B2B 100

Hubspot

APRIL 17, 2018

In the days since the hearings, Zuckerberg and his fellow executives at Facebook have been fairly mum, with the exception of a "Hard Questions" post written by Product Management Director David Baser on the ways and degree to which Facebook collects data on user behavior off the network. Source: Wired. Alex Kantrowitz (@Kantrowitz).

Facebook 76

Facebook Opt-out Opt-in Display 76

EveryoneSocial

MARCH 23, 2023

As always, mentioning users on Twitter and Facebook is also available when sharing out from EveryoneSocial.) Add a Mention to Twitter and Facebook Shares Value: Tag accounts without leaving EveryoneSocial Status: Live! Related: It’s time to improve your LinkedIn strategy.

Tagging 52

Tagging Linkedin Press Profiling 52

Convince & Convert

MARCH 8, 2017

For example, a recent study by CoSchedule found that the “optimal” number of daily posts on Twitter (your mileage may vary) is 15, but just one to two posts per day on Instagram and Facebook are the sweet spot. They don’t think of those channels in aggregate as “television programming.”

Television marketing 165

Television marketing Social Media Media Marketing & Strategy 165

Anything Goes Marketing

AUGUST 3, 2009

Are you already tired of Twitter? Well think again because the popularity of Twitter is growing at an alarming rate. I’ve already written a post on tips for using Twitter and email marketing but I wanted to take this to another level. This is not a post on the basics of Twitter. Do you think it’s just a fad?

Twitter 100

Twitter Paid Search Agency Tips Landing Pages 100

Sprout Social

DECEMBER 18, 2018

The Facebook ads platform may have dominated the social advertising space at the onset, but marketers’ paid social strategies are continually diversifying across social networks—and with good reason. You might find, for example, that your CPV is twice as high for Facebook as LinkedIn. There’s good news though!

Paid Social Agency 97

Paid Social Agency Marketing & Strategy Advertising Agencies Aggregators 97

Convince & Convert

APRIL 10, 2018

At a minimum, you should create event pages on: Facebook Events. Actively promote the event hashtag and invite users to share their content on Twitter and Instagram. Create a Twitter list of all attendees, and update it each time a new person registers. But I love having a big Twitter wall in a central conference location.

Buzz 155

Buzz Social Media Media Conference 155

Content Standard

JULY 21, 2016

After much initial talk about the native content wars , Twitter has taken a decidedly different approach to social media marketing. Trim that down to 100 with an image and a link, and even major media publishers may skip Twitter when seeking to promote new content. The Core Product.

Twitter 40

Twitter Social Media Marketing Proposals Paid Search Agency 40

Only B2B

OCTOBER 18, 2023

This can include popular video hosting platforms like YouTube, Vimeo, or Dailymotion, as well as social media channels and content aggregators. In fact, Facebook users watch an astonishing 100 million hours of video daily. The key objective here is to broaden your reach, tap into new audiences, and create a domino effect of engagement.

Video Marketing 62

Video Marketing Content Click Rate Lead Scoring 62

Walker Sands

OCTOBER 26, 2023

adults now get at least some of their news from Facebook, according to research from the Pew Research Center that was published in 2022. “No Part of the problem is that too many people believe what they see on Twitter, Facebook, TikTok and WhatsApp without attempting to verify it using another, more reputable source.

Public Relations 52

Public Relations Paid Search Agency Social Media Aggregators 52

Sprout Social

MARCH 11, 2020

Facebook is known for its robust (and sometimes overwhelming) analytics platform. Beyond native analytics on Facebook, Sprout’s platform can quickly provide answers to anyone asking “Where’s my most-liked Facebook post?” So, where do you start? What makes a post “successful,” though?

Social Media 124

Social Media Media Eye-Tracking Impressions 124

Sprout Social

OCTOBER 20, 2020

An expert social media manager advocates for their brand beyond “traditional” social media —Facebook, Instagram, Twitter, etc. Aggregating and organizing their feedback helps you understand the best way to improve and keep morale high. Faster responses influence your story.

Brand Identity 119

Brand Identity Branding Aggregators Social Media 119

Webbiquity

JANUARY 30, 2018

It also connects to Google AdWords, Facebook Ads, and Twitter Ads, as well as several popular ecommerce platforms, so that data can be integrated into the analysis as well. It noted that “visitors from Google and Twitter spent 1.3x more time than the average visitor and made up 47.12% of total sessions.”

Marketing Automation Services 225

Marketing Automation Services Analytics Tools Correlation 225

EMagine B2B Blog

JULY 13, 2015

Facebook announced a new change to newsfeeds last week giving their users the ability to choose what updates they want to see first. Facebook organic reach has been in a nosedive for over a year, the ability to reach your entire audience with every post is over. Image Credit: Facebook. Why the Change? What to Know.

Facebook 40

Facebook Aggregators Social Networks Mobile Marketing 40

Marketing Insider Group

AUGUST 28, 2019

For instance, if the ultimate goal is engagement, KPIs should be set around metrics collected via social channels such as LinkedIn, Twitter, or Facebook. The next step would be to aggregate content already available to the marketing organization and assess where there might be gaps in the existing assets.

Allocation 100

Allocation Content Curation Thought Leadership 100

Scoop.it

JUNE 29, 2021

Most people are familiar with social media news feeds (like the one you see when you log into Facebook). These social feeds are basically curated digital streams that aggregate content from a variety of sources (a.k.a. Most people are familiar with Facebook news feeds.

Marketing Websites 68

Marketing Websites Curation Aggregators Social Media 68

Convince & Convert

JUNE 24, 2014

Twitter, Facebook, Instagram, YouTube, Google+… the list goes on. Facebook and Instagram are more personal and consumer focused. And Twitter is an interesting hybrid with active usage by everyone from teenagers to famous athletes and actors to professionals, and companies using it to reach both consumers and businesses.

Advertising Channels 167

Advertising Channels Social Networks Enterprise Management Youtube 167

Hubspot

AUGUST 28, 2017

TweetDeck lets you create a more customized Twitter interface to monitor different users, hashtags, search terms, and lists. From one panel, you can look at Twitter content from the groups you want -- whether that's customers, competitors, or employees. Let's dive into each one -- and see if you want to test them out today.

Social Media 78

Social Media Tools Media Brand Identity 78

Kevin Indig

MARCH 28, 2023

” Kevin Indig • 4 min read 9 Growth ideas for turning Twitter back around In this article, I explore 9 Growth ideas that could turn Twitter around after Elon Musk’s acquisition. Kevin Indig • 4 min read An introduction to Integrator SEO strategies Integrators scale SEO very differently than aggregators.

Best Practices 59

Best Practices Aggregators Case Studies Case Study 59

Convince & Convert

MAY 10, 2016

Then, along came the new breed of digital landlords like MySpace, Facebook, Twitter, Instagram, Linkedin, Pinterest, and even G+ for a time. The audience aggregation on Facebook (in particular) and other platforms is simply overwhelming. You may not want to play Facebook’s game, but play it you must.

Communities 112

Communities Webinar Metrics Lead Ranking Paid Social Agency 112

Parse.ly

JULY 25, 2023

leverages predictive analytics, data aggregation, and machine learning to analyze content trends across your sites. For example, a sudden spike in referrals from Facebook or Twitter may signal a piece of content gaining momentum. Learn more about real-time data Parse.ly’s Overview: your one-stop-shop for what’s trending Parse.ly

Viral Marketing 52

Viral Marketing Analytics Content Eye-Tracking 52

Vidyard

SEPTEMBER 15, 2014

With the announcement that Facebook is expanding their video analytics offering, it’s no secret that Facebook is trying to take on YouTube as a video content network. Video Goes Social Facebook has seen a massive rise in videos posted in the past few months, admittedly spurred on by the Ice Bucket Challenge.

Facebook 50

Facebook Video Marketing Marketing Automation Services Salesforce.com 50

Convince & Convert

MAY 1, 2014

Positioned as an online “meet & greet” for the new MINI , fans are encouraged to submit questions across Facebook , Twitter , Instagram and Google+. For example, all of the video responses are created for the 15-second Instagram environment, while Twitter encourages ongoing question submissions. twerking) for good measure.

Features 142

Features Video Marketing Campaigns Case Study 142

Parse.ly

FEBRUARY 6, 2019

Like when we saw Facebook decline for six months before they announced official changes to their newsfeed. Platforms that look promising (SmartNews, and yes, still Flipboard), platforms that look like they’re slipping (Twitter), and platforms that cannot make up their damn mind (looking at you, Google). Things change fast online.

Traffic 108

Traffic Content Facebook Google 108

Convince & Convert

MAY 17, 2013

Students who are not already on Twitter are to join it and build up a follower base, tracking who looks at their tweets, etc. ” Social Media Stat of the Week: Every Facebook Fan is Worth $174.17. Everyone is always trying to put a dollar value on Facebook fans. via Syncapse. Four Your Information.

Social Media 161

Social Media Media Viral Marketing Skype 161

Parse.ly

AUGUST 22, 2019

Facebook undoubtedly has the lion’s share: 2.23 The promise of audience reach on Facebook is palpable and considering the return on investment, maybe even reasonable. The hangover we feel from Facebook-first marketing is far from over. The only platform that comes close to Facebook’s size is YouTube, with 1.9

Social Media 81

Social Media Traffic Media Privacy 81