Online Marketing Institute

JULY 31, 2009

Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. I’m sure I forgot a few.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

WebMarketCentral

SEPTEMBER 4, 2008

Video Tours Increase Sales by Social Media Optimization Blogger David Wilson summarizes a SellPoint/Cormetrics study showing that audio/video "product tours" can increase e-commerce conversions by up to 35%—plus they're portable, so they can easily be re-used in other online venues. The only difference is the ugliness."

Social Media 20

Social Media Optimization Linkbait Media 20

Biznology

AUGUST 20, 2013

Online marketplaces that have historically been very profitable in the past have dropped off a cliff for many companies, be it direct sales eCommerce or public relations campaigns. Everyone was making stupid mistakes, including mainstream media, newspapers, major aggregators, and everyone else. Thus, the Turing test.

Paid Content 80

Paid Content Google De-duplication Digg 80

Convert

MAY 23, 2023

Whether you’re a startup or a several-decades-old behemoth, the ability to test and optimize every part of your business—from the first line of code to the last touchpoint of sales—is crucial to winning. Case in point: Digg. 5 on G2 Pricing: Contact sales for pricing information Free plan/free trial available? Ratings: 8.0/10

Multivariate analysis 52

Multivariate analysis Enterprise Management Work Management Marketing Management 52

Webbiquity

JULY 26, 2010

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. B2B Voices ( Trade Youtube Twitter Leads Sales ). Follow the Lead ( Gatekeeper Cold Calling Sales Social ). B2B Sales Lead Generation using SMM , Monday, July 19, 2010. June 8, 2010. June 24, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Biznology

SEPTEMBER 10, 2013

I am traveling this week so I have decided to spend my blogging time aggregating some of my favorite Biznology blog posts. You need everything that you could possibly need to have your post make sense on the same page, within the same post. Yes, earned media outreach and engagement also has an agenda.

Social Media 80

Social Media Social Marketing Media Paid Search Agency 80

Buzz Marketing for Technology

JUNE 27, 2008

IdeaScale ( our coverage ) does for research and development what Get Satisfaction does for customer service by providing Digg-style feature request boards. For example, a b2b company has a great product and you have sales/production already started. aggregators. Research & Development. Crowdsourcing , Features , Trends.

Enterprise Management 100

Enterprise Management Work Management Marketing Management CMS Development 100

Hubspot

JULY 29, 2018

Digg - Digg is a social news website that allows members to submit and vote for articles. Newsjacking - Newsjacking refers to the practice of capitalizing on the popularity of a news story to amplify your sales and marketing success. The news feed on Twitter is called Timeline.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Online Marketing Institute

JULY 31, 2009

The lead management vendors are developing one-to-one email capabilities that help sales people be more consistent and productive. B2B marketers also need systems that help them align sales activity and marketing messages, monitor marketing’s impact on the pipeline, and close the loop on closed deals.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Webbiquity

AUGUST 16, 2010

Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. 5 Ways That Sales People Can Benefit From Using Social Media by OPEN Forum. 10 Principles for B2B Sales by Better Closer.

Social Media 100

Social Media Budget Programs Social Marketing Tools 100

Webbiquity

SEPTEMBER 8, 2010

Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. decrease in traffic.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

MARCH 31, 2010

Companies with the highest level of social media activity increased revenue by 18 percent in the last 12 months, while companies that were the least active saw a 6 percent drop in sales. Fortune 500 companies spend $51 million per day in aggregate on 88,792 keywords–yet only 20.82% rank in the top 100 of natural search results.

Paid Content 100

Paid Content Social Media Research Social Marketing 100