Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. It provides free licenses and other legal tools to mark creative work with the freedom the creator wants it to carry, so others can share, remix, use commercially, or any combination thereof. Digg - Digg is a social news website that allows members to submit and vote for articles. Reddit - Reddit is similar to Digg. Blip.TV - Blip.TV MORE >>

Others aren’t doing it : Other Web analytics tools, especially server log-based systems, don’t offer opt-outs. Data is reported at the aggregate level, and no personal information is available on any individual Web user. Would you like to see other web analytic tool vendors follow suit and provide similar opt-out tools directly to consumers, or would you prefer to avoid this path? Resources: Google Analytics Blog. Digg this! David Penz. Why would a marketer not want Google to release an opt-out process? Tweet This! Share this on Facebook. MORE >>

But the problem was e.Republic, a publisher of resources on the education and government industries, had outgrown its email marketing system. You’re going to waste a lot of time looking at the individual activities of a large group of people but not knowing the aggregate value,” Noel said. You need these automation tools to be able to know who should you really be talking to right now to maximize the efficiency of your sales and marketing teams.”. by Jesse Noyes | Tweet this It’s an early, awkward conversation many marketers hold when they join a new company. Share email. MORE >>

Using social-network analysis, the company mapped information flows and knowledge resources among its worldwide staff. At one high-tech enterprise, the sales force became a crucible for testing collaboration tools. MasterCard analyzes consumer purchasing patterns and sells aggregated findings to merchants. Sensors in buses and trains provide transportation planners with real-time status reports to optimize routing and give riders tools to adjust their commuting plans. Digg this! I just read a fascinating (and lengthy!) Crowd-sourcing moves into the mainstream. MORE >>

What social media tool helps small business double their reach on Twitter? Social Media Not Preferred Recommendation Resource by MediaPost Online Media Daily. While 28% planned to use internal resources to launch new initiatives, 25% turn to social media consultants. Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. percent. MORE >>